West Northamptonshire Council
Digital Development Officer
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Digital Development Officer
This is an exciting and unique opportunity to join our Family Hubs team, playing a key role in how we connect directly with families and communities across West Northamptonshire.
This is not a traditional marketing or digital role. While digital and online content form part of the position, the core of this role is working with people. You will be out in communities, building relationships, understanding needs and helping people access the right support.
You will spend time speaking to families, partners and practitioners, using those conversations to shape how we communicate and deliver services, both face to face and online.
Our focus is early intervention, supporting people before crisis, and helping families navigate services with confidence. This role is essential in making sure our offer is accessible, relevant and truly meets the needs of the communities we serve.
This is a hybrid role with regular travel across Family Hub locations including Towcester, Daventry and other community sites.
This role is exempt from the Rehabilitation of Offenders Act 1974 and therefore subject to an enhanced DBS certificate. It is also a regulated activity and will be subject to a Children and Adults Barred List check. West Northamptonshire Council is committed to safeguarding and promoting the welfare of children and vulnerable adults and expects all staff and volunteers to share this commitment.
Our Benefits
You can also see our full list of employee benefits on our careers site here: Why you should work for us | West Northamptonshire Council
What will you be doing?
This is a highly outward facing role where you will be actively engaging with people, services and partners while also shaping our digital approach.
You will spend time in Family Hubs and local communities speaking directly with families, including those who may be vulnerable or less likely to access services. You will build relationships with individuals from a wide range of backgrounds, understanding their needs, challenges and barriers to support.
A key part of the role is being able to clearly explain what support is available and confidently signpost people to the right services, both in person and online. You will work closely with practitioners, partners and teams to understand what is working well and where improvements are needed.
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You will also gather insight from conversations and engagement, using this to help shape future service delivery and improve how we reach and support different communities.
Alongside your community engagement work, you will support the development of digital content and communication. This will include working with teams and managers to improve how information is shared, reviewing online content such as websites and social media, and making sure messaging is clear, accessible and relevant.
You will help test new approaches, including events, sessions and digital activity, and play a key role in identifying gaps in provision, particularly for those communities that are harder to reach.
About You
We’re looking for someone who’s as comfortable talking to people as they are working with digital. Someone who gets out, has real conversations and turns those into something useful.
Digital And Marketing Experience
You will bring experience or confidence in digital, communications or marketing, and an understanding of how these tools can be used to improve access to services.
You will
Have experience or confidence working with websites, social media or digital content Understand how to communicate clearly with different audiences, both online and offline Be able to translate what you learn from communities into clear, accessible content Work with teams and managers to improve how information is shared and presented Have an interest in improving digital access and reducing barriers such as digital poverty
Working with people and communities
This is a highly people focused role, requiring you to work directly with the public in a variety of settings.
You will
Be confident engaging with people from a wide range of backgrounds, including those who may be vulnerable or harder to reach Be comfortable working face to face in community settings, building relationships and trust Be able to listen, understand individual needs and respond in a supportive and practical way Confidently explain services and signpost people to the right support and resources Gather insight from conversations to help shape and improve services for different groups Show empathy, cultural awareness and the ability to adapt your approach depending on who you are working with
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We are particularly interested in people who bring strong community engagement skills and the right attitude, even if their digital experience is still developing.
About Us
At West Northants Council, it’s about our people. People who thrive with ambition, bubble with new ideas, demand better ways of working, caring about every detail, and who never shy away from a challenge. Our culture is a gateway for new experiences. A place to forge new opportunities. To empower you in your career and unite you with like-minded people.
Our vision is ‘to make West Northants a great place to live, work, visit and thrive’. We truly stand by this and work hard every day to make this a reality. Our corporate values, THRIVE, stand for: Trust, High Performance, Respect, Innovate and Empower, they underpin everything we do and how we deliver services.
We are committed to ensuring diversity, equality, equity, and inclusion is woven into the fabric of WNC and everything we do, to enable all colleagues to develop and maximize their full potential. We are a disability confident employer, a member of the Armed Forces Covenant, and a Care Leaver Covenant partner
The following film was created by us to communicate our intentions - watch WNC colleagues explain what DEI means to us.
If you need additional support or reasonable adjustments during the application process, including needing the job description in another format or language, please email careers@westnorthants.gov.uk for support.
Please note we reserve the right to close the advert early if we receive a high volume of suitable applications, so we recommend applying as soon as possible to avoid disappointment.
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