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HSBC

Digital Experience Assistant Manager, first direct (12 Month Secondment)

Glasgow
Posted 9 days ago
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Digital Experience Assistant Manager, first direct (12 Month Secondment)

If you’re looking to take an exciting new direction with your HSBC career, an internal move can open the door to many opportunities, allowing you to take on a new challenge, and develop your skills. Bring your knowledge of our brand to a new role and grow yourself further.

We’re currently seeking an experienced professional to join our team in the role of Digital Experience Assistant Manager at first direct. First direct is renowned for pioneering service, quality and humanity in every interaction. Our ambition is to blend people-led service with digital innovation, ensuring every customer feels supported in their channel of choice.

Are you passionate about shaping world-class digital journeys and driving innovation in a fast-paced environment? As a Digital Experience Assistant Manager within first direct you’ll develop web and app experiences for both customers and the business. You’ll collaborate across specialist teams, champion new technologies and ensure our content is always compliant and customer focused. If you thrive on data-driven decision making, love working across boundaries and have a flair for digital marketing and customer-centric solutions then this is your opportunity to make a real impact at one of the UK’s most trusted brands.

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I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?

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Graduate Consultant — 2026 Scheme

PwC·London, UK
£35,000/yr

Why you're a good match

Strong

Your economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.

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Why you're a good match

You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.

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Experience fit

Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.

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A move across the business allows you to continue to access tailored professional development opportunities, and our fantastic benefits packages.

In this role you’ll:

  • Enhance digital experiences through split testing, personalisation and continuous improvement of web and app journeys.
  • Support content updates across the public website and other digital channels, ensuring consistency and accuracy end-to-end.
  • Identify and support adoption of new technologies and channels to help increase traffic and improve conversion rates.
  • Support SEO delivery by commissioning content, refining page structures and contributing to keyword plans.
  • Collaborate across specialist teams to deliver compliant, high-quality solutions aligned to regulatory standards and customer needs.
  • Use digital analytics to monitor journey performance, engagement and funnel conversion across PWS and app journeys, escalating insights and issues as needed.

To be successful in this role you should meet the following requirements:

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  • Experience supporting delivery of digital initiatives in a commercial environment, with a genuine interest in digital and customer experience.
  • Working knowledge of digital marketing and channel optimisation, with the ability to apply basic best practices (e.g. journey hygiene, conversion fundamentals, content effectiveness).
  • Familiarity with core digital concepts - web/mobile journeys, content management systems, tagging/analytics, app release cycles - is a plus.
  • Able to apply test-and-learn methods in practice to drive continuous performance improvements.
  • Strong stakeholder management skills, with the ability to engage, influence and collaborate effectively across diverse teams and functions.

This is a hybrid working role with the base location as either Leeds or Glasgow.

If you are an HSBC Contractor and wish to apply to this role, click here. To support you with putting your best foot forward for our internal opportunities, you are invited to take advantage of our CV and Interview workshops, hosted by our Talent Acquisition team. To find out more and register to attend please click this link.

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Skills

Digital Experience Design
Split Testing
Personalisation
SEO
Digital Analytics
Stakeholder Management
Content Management Systems
Conversion Rate Optimisation
User Journey Mapping
Digital Marketing

Location

Leeds, England, United Kingdom

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