Rotherham Hospice
Digital Marketing Apprentice
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Digital Marketing Apprentice (Level 3)
Make sure to apply with all the requested information, as laid out in the job overview below.
Location: Rotherham
Salary: £15,642.84 per annum for your first 12 months, salary then rises depending on your age.
Vacancy Type: Apprenticeship (18 months)
Level: Level 3 Multi-Channel Marketer - Equivalent to A-Level
Closing date: 31 July 2026
Rotherham Hospice is a charity dedicated to the people of Rotherham, offering specialist palliative and end of life care to our community since 1996.
About The Role
This is a hands-on apprenticeship for someone who’s passionate about digital marketing and wants to make a difference while they learn. You’ll work alongside our Marketing Communications Manager to help plan, create and deliver campaigns across our social media channels, email platform and website — helping us raise awareness, grow our supporter base and generate vital fundraising income.
You Could Be Working On Anything From
- Promoting a charity walk to hundreds of participants
- Writing copy for a fundraising email that lands in thousands of inboxes
- Creating content for Facebook, Instagram, LinkedIn, TikTok and X that could tell the story of our hospice or just what new items are on our café menu
- Helping us grow our online presence through SEO and paid social
- Analysing campaign data and translating it into clear, useful insight
- Supporting the launch of events, appeals and community fundraising challenges
- Producing marketing materials that work across digital and printed formats
This is a development role, offering the opportunity to gain practical experience within a busy and varied marketing and communications function while working towards a recognised apprenticeship qualification. The role will support learning and progression, with guidance and mentoring provided throughout.
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Key Responsibilities
Content & Campaigns
- Support the planning and delivery of multi-channel marketing campaigns across social media, email, web and print
- Create and schedule content across Facebook, Instagram, LinkedIn, TikTok and X —adapting tone and format for each platform
- Write compelling copy for fundraising campaigns, events and appeals across digital and printed channels
- Help build and send email campaigns using our email marketing platform
- Assist in the production of printed materials such as flyers, posters and event collateral, working with suppliers or design tools as required
- Contribute creative ideas and see them through to execution
Data & Analytics
- Monitor and report on campaign performance across channels, including social media, email and website traffic
- Analyse campaign results and identify what's working — and what could be improved
- Build and maintain basic dashboards using digital analytics tools
- Provide regular reporting and insight to inform decision-making and future planning
- Develop an understanding of customer insight and how it shapes campaign approach
Digital Presence
- Support the management and development of our website, keeping content accurate and up to date
- Apply basic SEO principles to improve search visibility
- Assist with paid social and Pay-Per-Click (PPC) activity
- Help maintain and grow our digital audience across all platforms
Brand & Communications
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- Help ensure all marketing output — across every channel — is consistent with our brand voice, visual identity and values
- Support the development of communications that speak to different audiences, including donors, volunteers, patients, families and the wider community
- Respond to enquiries and comments across social media platforms, representing the hospice warmly and professionally
- Support stewardship communications to donors, volunteers and event participants
Personal Specification
Essential
- A genuine interest in marketing, communications or digital media.
- Good written communication skills with attention to detail.
- Confidence using digital tools and platforms, including social media and email.
- Ability to organise and prioritise tasks in a busy environment.
- Willingness to learn, take feedback and develop new skills.
- Good interpersonal skills and the ability to work collaboratively with colleagues.
- Basic IT skills, including Microsoft Office or similar systems
- An understanding that different audiences need different messages, and that different channels serve different purposes.
Desirable
- Some experience (paid, voluntary or educational) of creating content, using social media, or contributing to marketing activity.
- GCSEs (or equivalent) including English and Maths, or willingness to work towards required standards as part of the apprenticeship.
- Some awareness of or interest in print and digital production, brand guidelines or campaign planning.
To Apply
If you feel you are a suitable candidate and would like to work for Rotherham Hospice, please do not hesitate to apply.
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