Epredia
Digital Marketing Coordinator (PPC & SEO)
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Digital Marketing Coordinator (PPC & SEO)
Digital Marketing Coordinator (PPC & SEO) – Remote, UK-based
Why Epredia?
Be a part of a global team where your work truly matters! At Epredia, our successful mission hinges on our talented employees—each contributing to a collaborative, inclusive culture where growth, innovation, and results are celebrated.
We seek ambitious Digital Marketing Coordinator candidates who thrive in a fast-paced environment, empowering customers through cutting-edge diagnostics and precision health. Our core values define everything we do:
- People – We succeed as a unified team.
- Customer – We create customer-centric solutions.
- Results – Outcomes drive our collective impact.
- Continuous Learning – We innovate daily.
- Innovation – We push boundaries to improve lives.
This role is ideal for someone passionate about digital marketing, eager to grow their skillset across PPC, SEO, content, and analytics, and committed to making measurable contributions in a mission-driven organisation.
Position Overview
This Digital Marketing Coordinator role focuses on planning, executing, and optimising sectioned digital marketing efforts globally, including: 🔹 Paid Media (PPC, paid social) 🔹 SEO (training, keyword research, technical optimisations) 🔹 Content Marketing (multi-channel, on-page, asset development) 🔹 Email & Social Marketing 🔹 Performance Analytics & Reporting
You’ll report to the Senior Global Digital Marketing Manager and collaborate with the Digital Marketing Specialist, gaining hands-on experience in multi-channel marketing, omnichannel campaigns, and international SEO.
Team Type: Fast-paced, result-driven, mission-focused.
Location: Remote (with a preference for applicants based in the London area).
What You Will Do
Campaign & Channel Execution
- Assist in planning out/coordinating integrated digital campaigns across:
- PPC (Google Ads/Bing Ads)
- SEO (content, technical audit)
- Social Media (LinkedIn*, Meta***, etc.)
- Email & CRM Marketing
- Support co-ordination of deliverables and reporting structures.
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Paid Media & Advertising
- Setup, optimise, and monitor PPC campaigns (Google Ads/Bing Ads).
- Aid in execution and performance reviews of paid social campaigns (Meta, LinkedIn, etc.).
- Develop, test, and refine high-converting PPC landing pages to improve lead-entry/conversion rates.
SEO & Discovery
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Regular website audits (via Screaming Frog, SE Ranking) to identify and resolve SEO issues.
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Assist in keyword research and creation of SEO-aligned content strategies.
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Support link-building initiatives for higher domain authority.
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Optimise on-page SEO: metadata, internal links, structured content; Improve website pages and technical SEO.
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Ensure keyword research feeds into organic strategy, brand-driven content, and campaign copywriters.
Multi-Platform Content Creation
- Write and optimise high-quality content (text, copy, or visual assets) for broad digital marketing distribution.
- Craft social media ad copy, email marketing template content, PPC ad copy, and resource content.
- Create or coordinate basic multimedia assets (e.g., infographics, Instagram/TikTok-friendly graphics) under brand guidelines.
Analytics, Tracking & Reporting
- Assist with setup & use of Google Analytics 4, Google Tag Manager for advanced campaign tracking (UTM tagging, funnel optimisation).
- Generate, track, and report on campaign metrics/channel performance.
- Embed performance insights into daily Digital Marketing planning and suggest optimisations.
- Aid in competitive analysis and future opportunity identification.
Requirements
Skills & Level of Experience: Mandatory
- Bachelor’s degree or equivalent (MBO+/HBO) in Marketing, Communications, Business, or related field preferred.
- 1-3+ years in digital marketing roles.
- 2+ years of specific experience in SEO &/or PPC (in healthcare, pharma, or life sciences is a plus).
- Familiarity with:
- Google Ads/Google Analytics 4
- Paid social platforms (Meta/Facebook, LinkedIn)
- Strong knowledge of SEO toolsets (SE Ranking, Ahrefs, SEMrush, Screaming Frog, Google Search Console).
- CMS experience (e.g., WordPress, HubSpot, Sitecore, Optimizely) and debugging.
- Ability with basic graphical tools (graphics, slide assets, e.g., Canva, Adobe Creative Cloud). No need for web development.
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Nice to Haves
- Experience in B2B marketing for life-sciences, diagnostics, breaking data/analytics, or medical/pharma industries.
- Marketing Automations knowledge (e.g., Salesforce, Marketo, HubSpot).
- Familiarity with Adobe XD or Figma for designing customer-facing digital journeys.
- Passion for healthcare or medical innovation.
Values We Look For
You are someone who:
- Drives and energises the team with enthusiasm & tenacity.
- Has a growth mindset, embracing continuous learning daily.
- Brings diversity of thought and an honest curiosity for different perspectives.
- Alikes outcome over complacency in all roles.
- If you prefer collaborative problem-solving to headstrong leadership.
Meta & LinkedIn refer specifically to LinkedIn Ads and Meta Ads Manager
🔹 Inclusive Culture: Epredia commits to equal opportunity for all applicants 🔹 Employee Resource Groups: We champion greater inclusion for under-represented groups. 🔹 Future of Work & Responsibility: Join a team saving health & supportive growth.
At Epredia, we improve lives—one diagnostic test at a time. Building something bigger than yourself, powered by precision and compassion.
Would you have a chance to improve lives while advancing your marketing career? Come grow with us!
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Jessica, London
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