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CPS Group (UK) Limited

Digital Marketing Manager

Cardiff
£55k/yr
Posted about 15 hours ago
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Digital Marketing Manager (Part-Time)

Location: Cardiff (Hybrid)
Salary: £55,000 pro rata
Hours: Approx. 20 hours per week across 3-4 days (flexible working pattern)

CPS Group are working with a growing software business that is entering an exciting period of expansion and is looking for an experienced Digital Marketing Manager to join the team on a part-time basis.

This is a fantastic opportunity for a hands-on marketing professional who enjoys taking ownership and delivering meaningful campaigns. Working closely with the leadership team, you will be responsible for managing the full marketing lifecycle — from developing campaigns and content through to execution, reporting and continuous improvement.

The role offers excellent flexibility, with around 20 hours per week required across 3-4 days. The business is open to discussing a working pattern that fits around your commitments, including shorter working days.

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You’ll join an ambitious SME delivering bespoke software solutions and platforms across a range of sectors including public sector, local government, housing associations and commercial organisations.

What you’ll be doing:

  • Own and deliver end-to-end marketing campaigns, from planning through to execution and reporting
  • Translate commercial objectives and sales messaging into effective marketing activity
  • Develop targeted campaigns across email, LinkedIn, SEO, paid search, social media and events
  • Create engaging content including case studies, landing pages, sector content and outreach campaigns
  • Simplify complex software propositions into clear, compelling messaging
  • Work closely with sales, product and technical teams to support opportunities and generate pipeline
  • Manage the marketing calendar across brand, content and campaign activity
  • Monitor performance data, market feedback and competitor activity to refine campaigns
  • Provide clear reporting on marketing activity and its impact on business growth

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What we’re looking for:

  • Proven experience in a B2B marketing role, ideally within technology, SaaS, software or technical consultancy environments
  • Experience owning and delivering marketing campaigns end-to-end
  • Strong understanding of digital marketing channels including SEO, paid search, LinkedIn, email marketing and content creation
  • Excellent copywriting skills with the ability to communicate complex products and services clearly
  • Experience supporting sales teams and contributing to pipeline generation
  • Strong project management skills with the ability to manage multiple priorities
  • Commercially minded with a focus on delivering measurable results
  • Experience marketing into public sector, housing or similar regulated environments would be highly beneficial

Contact:

Zach Bennett - CPS Group

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Skills

Digital Marketing
Campaign Management
SEO
Paid Search
Email Marketing
Content Creation
Copywriting
Project Management
Sales Support
B2B Marketing
Market Analysis
Performance Monitoring
Social Media
LinkedIn Marketing
Technical Consultancy
Software Solutions

Location

Cardiff, Wales, United Kingdom

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