ThinkMarkets
Digital Marketing Specialist - FX / CFDs
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
ThinkMarkets Digital Marketing Specialist
ThinkMarkets is a global financial technology company, specializing in providing multi-asset trading solutions to thousands of clients around the world. With our flagship ThinkTrader platform, we make it available for our clients to trade the world 24-hours a day. Our mission is to bridge the gap between traders, investors, and platforms by allowing access to global markets and thousands of products, thus providing our clients with the ability to trade the world in the palm of their hand. We use the latest technologies to give traders seamless access to our proprietary trading platforms.
We are looking for a data-driven and commercially minded Digital Marketing Specialist to support the execution and optimisation of paid acquisition campaigns across multiple digital channels globally.
Key Responsibilities
Paid Media & Campaign Management
- Manage and optimise paid acquisition campaigns across multiple digital channels including Google Ads (Search, Display, YouTube, PMAX), Meta Ads (Facebook & Instagram), Reddit Ads, Snapchat Ads, Apple Search Ads, Quora Ads, and various programmatic advertising platforms and DSPs.
- Monitor campaign performance daily and adjust budgets, bidding strategies, creatives, and targeting accordingly.
- Launch and manage multi-market campaigns across web and app acquisition funnels.
- Support retargeting, audience segmentation, and lookalike audience strategies.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Performance & Optimisation
- Track and improve KPIs including CPA, ROAS, CTR, CAC, installs, deposits, and conversion rates.
- Conduct A/B testing across creatives, landing pages, audiences, and ad copy.
- Analyse campaign performance and provide actionable recommendations to improve efficiency and scale.
- Work closely with creative teams to develop high-performing ad creatives and messaging.
Tracking, Attribution & Analytics
- Support the implementation and management of tracking and attribution infrastructure across platforms including Google Tag Manager (GTM), Google Analytics 4 (GA4), Meta Pixel, app attribution platforms, and Conversion APIs (CAPI).
- Understand attribution models, conversion tracking, and customer journey analysis.
- Assist with troubleshooting tracking discrepancies, pixel implementation, and campaign measurement.
- Build reports and dashboards to monitor campaign and funnel performance.
Programmatic & Martech Exposure
- Support campaign execution across DSPs and programmatic advertising environments.
- Work alongside analytics and product teams to improve attribution accuracy and campaign tracking.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Requirements
- 3–6+ years of experience in digital marketing, paid media, or performance marketing.
- Bachelor’s degree in Marketing, Digital Marketing, Business, Communications, Analytics, or a related field.
- Hands-on experience managing campaigns across Google Ads and Meta Ads.
- Exposure to channels such as Reddit, Snapchat, Apple Search Ads, Quora, or programmatic advertising platforms.
- Understanding of tracking, attribution, pixels, event tracking, and analytics.
- Experience using platforms and tools such as Google Analytics 4 (GA4), Google Tag Manager (GTM), Meta Business Manager, and Looker Studio or similar reporting and analytics tools.
- Understanding of performance metrics, including CPA, ROAS, CTR, LTV, CAC, and conversion funnels.
- Analytical mindset with the ability to interpret campaign data and optimise performance.
- Experience within fintech, trading, FX/CFD, crypto, or financial services, including user acquisition, activation, retargeting, and retention strategies.
- Familiarity with mobile attribution platforms, APIs, and server-side tracking is a plus.
- Exposure to AI tools, automation platforms, and AI-assisted marketing workflows is advantageous.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location