Rodeo
ResourcesPartnersSign in

Nord Anglia Education

Director of Admissions and Marketing

Moscow
Posted 2 days ago
Sign up to applySee more jobs like this

How your CV stacks up

1Upload CV
2Analyse CV
3Improve CV

Upload your CV to see how well it fits this job role

?%

Director of Admissions and Marketing

# Director of Admissions & Marketing

**Job Posting Date:** 2 Jul 2026
**Location:** Moscow, Russia
**School:** The International School of Moscow
**Company:** Nord Anglia Education (NAE)
**Job ID:** 9833

## About the Role

Join **The International School of Moscow**, a prestigious institution dedicated to the **international community**, as part of the **Nord Anglia Education** family—a global network spanning numerous countries.

Committed to **academic excellence**, the school offers a vibrant curriculum for students aged **3 to 19**, with a focus on bilingual proficiency in **English and Russian**. As a thriving **day school**, we provide a supportive environment that sparks ambition and drives students to exceed their potential. This role offers an opportunity to **fast-track a marketing and sales career** in a leading global organisation.

As part of our **Senior Leadership Team (SLT)**, you will lead **Admissions and Marketing** alongside the **School Principal**, while receiving support from **Marketing, Admissions, and Communications (MAC) teams**—both locally and globally.

**Responsibilities** include shaping the **Family Experience Journey (FEJ)** across **Awareness, Consideration, Purchase, and Advocacy** phases. You will:
- define and refine policies, procedures, and customer service standards
- embody international and local **brand ambassador** standards
- foster stakeholder relationships and an **enabling school culture**

---

## Level of Responsibility

This is a **leadership role** reporting directly to the **School Principal** and Spa-delegating to both local and regional teams. The position requires **strategic vision**, cross-departmental collaboration, and proactive problem-solving.

---

## Expectations on Skills, Knowledge and Attitudes

The **Director of Admissions and Marketing (DAM)** will act as the **commercial leader** driving **performance outcomes** within the school’s admissions and marketing ecosystem. This requires:

Reasons to use Rodeo

I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?

Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.

Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.

Start with a chat, not a search bar

Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.

P

Graduate Consultant — 2026 Scheme

PwC·London, UK
£35,000/yr

Why you're a good match

Strong

Your economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.

See breakdown
Save jobNot relevant
View details

It searches the market for you

Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.

Why you're a good match

You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.

See breakdown
Strong

Experience fit

Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.

See breakdown
Strong

Only hits

No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.

  • Proven success in sales growth and customer retention within complex markets.
  • Experience with strategic marketing, recruitment, and customer relationship management (CRM).
  • Strong ability to develop and motivate teams, coach accountability, and build stakeholder trust.
  • High emotional intelligence and adaptability to diverse contexts.
  • Leadership capability in delivering measurable results.

Ideal Candidate Profile

Education:

  • Higher education (degree qualification preferred)

Experience:

  • 7–10 years as a commercial manager (split between sales and marketing)—with tangible progression and success in growing sales.
  • Service delivery, hospitality, or education experience is highly advantageous.
  • Experience in high-level stakeholder network-building that drives business development.
  • Expertise in customer advocacy strategy, with record of repeat business growth.
  • Strong analytical mind with data-driven decision-making abilities.
  • Ability to lead integrated teams across functional areas using CRM/Sales Funnel tools.

Linguistic:

  • Bilingual in English + Russian (highly advantageous)

Key Responsibilities

Family Experience Journey Leadership

  • Implement global Nord Anglia and school-specific FEJ planning.
  • Design and refine all parent-student touchpoints (including Awareness, Online inquiries, Fee-stage enquiries, Enrolments, and Advocacy).

sales Target Achievement

  • Achieve annual admissions goals by coaching and guiding the admissions team in best practices.
  • Develop and couture retention and marketing strategies aligned with FEJ objectives.

Get help with your application

Your very own career expert that helps elevate your application to the next level.

Get help applying for this job

Data and CRM Stewardship

  • Oversee quality data management (currently via iSAMS, soon to CRM integration).
  • Drive competitor analysis and digital marketing trends utilization.

Brand and Messaging

  • Refine school-USP in local market context and ensure alignment with Nord Anglia branding (e.g., Juilliard curriculum, MIT/Signa برriko, UNICEF partnership).
  • Oversee the consistent application of school brand guidelines across communication outputs.

Team Development

  • Lead, coach, and empowered the entire Admissions + Marketing + Communications (MAC) team.
  • ** Foster school-wide ownership** of admissions as a holistic initiative.

Benefits

Growth and Mobility:

  • Join a global admissions/marketing network, with opportunities to share best practices and collaborate cross-school.
  • After a successful 3-year tenure, potential for promotion board Nord Anglia’s leadership ladder.

Compensation and Support:

  • Competitive salary with comprehensive relocation package for overseas hires.
  • Commitment to fostering a safe, happy, and inclusive school environment for all students, respecting diversity and cultural pluralism.

About Nord Anglia Education:

“We are committed to excellence and stay true to our founding values: encouragement, empathy, and achievement.

Our safeguarding policies require all regulatory staff to ** rigorous vetting procedures**, including international criminal records clearedances (for USA, EU, and last-10-years’ residencies).

Note: Only candidates who meet the criteria will be considered—serial rescarch will apply.

Trusted by 25,000+ job seekers

“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”

Jessica, London

Get help applying for this job

Skills

Leadership
Marketing
Sales
Customer Relationship Management
Data Analysis
Team Management
Networking
Bilingual
Strategic Planning
Communication
Brand Development
Digital Marketing
Social Media
Admissions Processes
Client Retention
Service Delivery

Location

Moscow, Scotland, United Kingdom

Sign up to applySee more jobs like this