Puig
Dr. Barbara Sturm, VIC Director (Fixed- Term Contract)
London
Posted 2 days ago
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Dr. Barbara Sturm, VIC Director (Fixed- Term Contract)
Acting Very Important Client Experience Director (Maternity Cover) – Privé
The Opportunity
Dr. Barbara Sturm is seeking an outstanding client experience leader to fill the roles of Privé as part of a 12-month fixed-term contract.
This strategic role sits at the intersection of client relations, commercial growth, and brand expression, with ownership of one of DBS Privé’s most pivotal functions. Success will involve:
- Deepening relationships with influence-prone clients
- Driving acquisition into the invite-only Privé membership
- Ensuring year-on-year revenue growth for the global Privé programme
- Mentoring two direct reports (Head of/Senior Manager and Executive) while reporting to the Global Marketing and Communications Director
What You’ll Get to Do
Privé Membership – Acquisition & Retention
- innovate targeted acquisition strategies across key global markets to expand the DBS Privé invite-only programme
- design and understand the full client lifecycle, from prospecting and onboarding to long-term retention—owning customer service solutions to ensure brand-excellence touchpoints.
- build transformative partnerships with Very Important Clients (VICs) and market leaders, acting as the trusted ambassadors of the Privé programme.
- identify high-value growth opportunities beyond existing member spend.
Client Journey & Relationship Management
- steer the end-to-end Privé client experience, guaranteeing personalisation, consistency, and exceptional service at every engagement point.
- shape the CRM communication strategy for elite clientele, curating high-value messaging (written/digital) that strengthens engagement and loyalty—ensuring segments align with brand reputation and powers long-term relationships.
- drive data-led decision-making: interpreting client behaviour, spending patterns and engagement metrics to refine segmentation and measure impact vs. commercial KPIs; collaborating with the CRM/ecommerce teams to unify digital and in-person client journeys.
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Events & Experientials
- spearhead curated global events and activations driving VIP engagement, collaborating closely with marketplace teams to ensure authentic luxury-bettering touchpoints.
- as a brand representative, host and attend high-profile client events (often alongside leadership), delivering polished experience design, gifting, and brand expectations.
- manage exhibition budgets and partnerships, ensuring spend aligns with KPIs (relationship economics + ROI crackdown).
Brand Partnerships
- innovate new impactful brand alliances that push the Privé proposition deeper into affluent markets.
- work with internal/external partners to uphold the luxury positioning and commercial vision.
Commercial & Leadership Imperatives
- target incremental revenue opportunities
- faction with the business development team sharing actionable client insights and collaborating on leveraging unmet pipeline potential.
- nurture a high-performance team culture; mentor and uplift two direct reports.
- report up to SVP Marketing, presenting mastery-level data updates on client performance, budget trends, and ABM alignment.
Who You’ll Thrive As
- Luxury-sector alumnus (fashion, beauty, wellness, private lifestyle): inseparable from wealth-building relationships.
- Character-first communicator: fluency in elevated UHNWI social dynamics, confident in personal management of brand narratives.
- UX design + operations sense: conceptualise and lead end-to-end highprofile luxury activations with sophistication.
- Revenue-conversions shop: power-full solver in translating relationships into recorded KPIs + budgetary accountability.
- Data-sucker: fluent in CRM + predictive segments to drive billion-pound strategy execution.
- Finesse in anchoring oral/written stakeholder pitches (client correspondence to direct reports).
- Global agility: ability to travel and defer to evenings/weekends for market activation.
- Committed collaborator: experience with cross-functional stakeholder management (e.g., CRM, ops, ecommerce, retail, spa).
- Strong leadership legacy: proven track record in teams with direct reports.
- Science + authenticity affinity: patronship of anti-inflammatory science, personally blending with DBS philosophy encompassing its ethos.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Bonus Study: Existing affluent lifestyle connectivity or ties to premium clubs/societies.
We’re değerli with Talent of All Kinds
- Unsure if this list maps 100%? Apply anyway—if our team sees means spirit, brand alignment, or traction potential…
A Few Delights to Our Workplace
- Entrepreneurial growth: innovative culture where roles stretch & fringe ignite.
- Learning at every level: resources and ambition to progress globally.
- Global footprint: promotion-ready scales beside an international champion.
- Commanding compensation: industry-leading rewards ensuring health, security, and lifestyle.
(No two terms match perfectly—if you self-advocate with ambition, we’ll recognize power above form.)
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Skills
Client Experience
Relationship Management
Event Planning
Commercial Strategy
Data Analysis
Communication Skills
Team Leadership
Luxury Brand Knowledge
CRM Management
Revenue Growth
Partnership Development
Client Retention
High-Profile Hosting
Cross-Functional Collaboration
Travel Flexibility
Skincare Knowledge
Location