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E:commerce and Digital Marketing Specialist
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Location: Flimwell, East Sussex
Salary: From £27,000 per annum
Vacancy Type: Full-time or part-time
About WHW
WHW is a family-owned, award-winning dental manufacturer and supplier, providing over 25,000 product lines to customers across the UK. Built on strong customer relationships and a commitment to continuous improvement, we pride ourselves on delivering outstanding service, quality products and exceptional customer support.
As our business continues to grow, we are looking for a creative, commercially minded E-commerce and Digital Marketing Specialist to join our team at our sales office in Flimwell, East Sussex.
The Role
This is a varied, hands-on role where you'll manage our e-commerce channels and lead our social media activity, helping grow the WHW brand and drive online sales. Working across the business, you'll optimise our online presence, create engaging content and use data to improve performance.
Key Responsibilities
E-commerce
- Manage and optimise our online sales channels, including Amazon Seller Central.
- Maintain accurate product listings, pricing, images, and descriptions.
- Identify new marketplace opportunities and support product launches and promotions.
- Monitor website and marketplace performance, using analytics to improve sales and customer experience.
- Conduct competitor and market research to identify growth opportunities.
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Digital Marketing
- Manage WHW's social media channels across Facebook, Instagram, LinkedIn, and other platforms.
- Plan, create, and schedule engaging written, graphic, and video content.
- Maintain a content calendar aligned with marketing campaigns and company news.
- Monitor engagement, respond to enquiries, and analyse performance.
- Support email marketing, website updates, and wider digital campaigns.
Collaboration
- Work with colleagues across sales, purchasing, and customer service to support business objectives.
- Help develop digital initiatives that increase traffic, engagement, and online sales.
- Maintain consistent branding across all digital channels.
About You
You'll be organised, creative, and commercially aware, with experience in e-commerce and digital marketing.
Essential
- At least 2 years of experience in an e-commerce or digital marketing role.
- Experience with Amazon Seller Central and marketplace optimisation.
- Experience managing business social media accounts.
- Strong copywriting and communication skills.
- Good understanding of digital marketing and social media best practice.
- Analytical mindset with strong organisational skills.
- Confident using Microsoft Office and online business systems.
- Able to work independently and as part of a team.
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Desirable
- Shopify or other e-commerce platform experience.
- Canva, Adobe Express, or similar design software.
- Meta Business Suite, LinkedIn Campaign Manager, or scheduling tools.
- Basic photography or video editing skills.
- Experience in manufacturing, healthcare, or the dental sector (beneficial but not essential).
We welcome applicants from a range of backgrounds and provide training to develop industry-specific knowledge.
Why Join WHW?
At WHW, we believe our people are key to our success. We are committed to creating a positive, supportive workplace where employees are encouraged to learn, develop, and contribute new ideas.
We value teamwork, professionalism, and continuous improvement, and we are proud to foster an inclusive culture where everyone is treated with respect and encouraged to grow.
If you feel you are a suitable candidate and would like to work for WHW Plastics Ltd, please do not hesitate.
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