Nip+Fab
Ecommerce Executive
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About Us
The Rodial Group was founded by London-based entrepreneur, speaker and best-selling author Maria Hatzistefanis in 1999. She has been creating bestselling skincare for over 25 years for skincare sister brands Rodial and Nip + Fab.
Rodial, with its hi-tech, innovative and iconic skincare and complexion products, is loved and used by customers and high-profile names around the world, while Nip + Fab’s mission is simple: to provide customers with luxury, science-based skincare formulations at high-street prices and empower them with ingredient knowledge.
We are a female-led and founded independent group and live by our values. We champion each other and encourage ourselves and our customers to aim high through our products, events, engagements, publications and high-profile partnerships.
Today, both Rodial and Nip + Fab products are available worldwide in 30+ countries, in both prestigious luxury department stores and multiple high-street retailers and pharmacies.
Please note, we work 4 days a week in our offices in W11 and one day from home.
The Opportunity
The Ecommerce Executive is responsible for ensuring that online sales and conversion opportunities are always maximised across the Nip+Fab website through analysis and insight to drive the business forward. The role assists in the day to day operational management of the Nip+Fab website, management of key third-party agencies and of the on-sight customer journey. This is a key role in the Ecommerce team, ensuring all digital activations and supporting processes are followed and delivered appropriately according to the relevant critical paths. A multidisciplinary role, the Ecommerce Executive also plays an important role in the continuous optimisation of the customer journey.
Key Responsibilities
Website Management
- Responsible for supporting the Ecommerce Trading Manager with delivery of the marketing calendar in line with key deadlines. This includes launching new products and promotional activity on brand owned online channels, briefing and uploading onsite assets, setting up SKUs, promotional codes etc
- Responsible for overseeing merchandising on site in line with stock movements, product performance, analytics and trends
- Complete daily, weekly and monthly reports, with analysis of onsite activity as required
- Identify and optimise trends in performance and suggest new ways to build additional revenue streams
- Use Google Analytics and Shopify Plus reports to optimise product sales and customer experience
- Highlight sales and conversion trends against forecast and previous performance
- Execute the content plan and enhance the user experience in order to improve the customer journey
- Support the Ecommerce Trading Manager with promotional activity planning, briefing relevant internal (Supply & Operations, Social Media and Design teams) and external teams (warehouse, developers) on promotional plans
- Carry out regular competitive research
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Digital Marketing
- Support the Ecommerce Trading Manager in planning and execution of automated and BAU email marketing campaigns including copywriting, briefing artwork, building and sending automated campaigns
- Advising and executing strategy for the email channel and CRM
- Prepare for and attend strategy meetings with third-party agencies or internal teams
- Keep up to date with developments in ecommerce and the wider competitive landscape to ensure the brand is at the forefront of digital innovation. Identify opportunities for improved customer experience
- Support with TikTok Shop strategy, overseeing the day to day running including the backend operations of the shop
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Customer Experience
- Meet sales and conversion targets by the continuous optimisation of the website, working closely with the internal Ecommerce team and external development agency
- Maintain regular communication with the Head of Customer Services and cross-functional teams in the business, including Warehouse Operations, Supply Chain, Finance, NPD, and our third-party warehouses to ensure we are providing the best possible customer experience
- Being a key counterpart in the business for insight into customer experience and service; reporting and identifying trends and opportunities for improvement
- Help with day-to-day management of our loyalty programme
Operations
- Liaise with the Supply & Operations team to ensure stock levels across the site are always correct, including samples and GWPs
- Produce line level forecasts for stock on web
- System checks including ensuring transactions are being correctly processed
General
- Contribute to the overall business direction and strategy
- Carry out additional duties when reasonably requested and where necessary within the defined levels of responsibility and accountability of the role
- General support for the Ecommerce, Operations and Commercial teams where required. This may involve supporting customer services during peak times or provide support for the Head of Ecommerce on operational issues
The Successful Candidate Will Have The Following:
- Highly computer literate and detail oriented
- Experienced in multi-tasking and working to multiple tight deadlines, able to use initiative
- Commercial mindset
- Shopify Plus experience
- Excellent communication and interpersonal skills
- Reactive and innovative
- Highly driven, resilient and proactive
- Passionate about the customer and all elements of the customer experience
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