The Growth Foundation
Ecommerce Manager
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Ecommerce Manager
Ecommerce Manager
Salary: £50,000 to £60,000 DOE (plus equity) Location: Central London (Hybrid, Full-Time)
About the Role
Our client is a fast-growing DTC (Direct-to-Consumer) brand with rapid scale. They are now seeking an Ecommerce Manager to take full ownership of the website—a critical business engine rather than a secondary task.
This role requires hands-on ownership of the platform, trading operations, conversion rate optimisation (CRO), and roadmap development. You’ll report to the Head of Growth and collaborate closely with:
- An in-house design team
- An external web development agency
Your leadership will revolve around briefing, managing, and holding both resources accountable for results.
What You’ll Own
Trading & Revenue
- Drive day-to-day revenue performance, reacting swiftly to data insights
- Manage subscription retention and lifetime value (LTV) growth
- Optimise conversion rate (CRO), average order value (AOV), and trading calendar
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CRO, UX & Platform
- Lead end-to-end Shopify platform management, including scalability for bundles/SKUs
- Implement a data-driven CRO/testing programme, based on real customer behaviour—not guesswork
- Brief and manage web agency projects—ensuring deadlines and technical integrity
- Direct in-house design output for ongoing web and CRO projects
Data & Reporting
- Create comprehensive revenue, conversion, and AOV reports
- Turn insights into actionable strategies for continuous growth
What You’ll Bring
Essential Criteria
- Proven ecommerce expertise, ideally within DTC or subscription businesses
- Hands-on Shopify mastery, including management of high SKU/bundle volumes
- Strong CRO experience, with a track record of conversion testing and optimisation
- Confidence in owning agency relationships with clear briefs and accountability expectations
- Robust analytical skills for extracting insights from Google Analytics 4 (GA4) and platform data
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Desirable
- Experience with subscription models or D2C consumer goods
- Exposure to EU international ecommerce growth
The Role in Context
The team is small, fast-paced, and growth-focused. This role has no direct reports, enabling direct ownership:
- Lead day-to-day agency and design teams instead of waiting for resource availability
- Close collaboration with the site/data—positioned to influence revenue directly
- Ideal for adaptive professionals who thrive on hands-on execution, not oversight alone
If this role aligns with your expertise and ambitions, apply now. Please note: Due to high application volume, responses may not always be individualised. After two weeks without feedback, assume your application was not successful. Conditional on progress, we welcome equal opportunities from all backgrounds, fostering a diverse and inclusive workplace.
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