OLIVER Agency Germany
Email Campaign Marketing Manager London, United Kingdom
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Email Campaign Marketing Manager London, United Kingdom
Email Campaign Marketing Manager (6 Month FTC) – London, UK (Hybrid, 3 Days at Client Office)
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems. A leader in leveraging AI, we partner with 300+ clients across 40+ countries to deliver tailored, insight-driven solutions that combine creativity with operational efficiency.
About the Role
This six-month Fixed-Term Contract (FTC) role is embedded within a client’s Growth Marketing & Platform Innovation team, based in their UK retail banking division in London. As Email Campaign Marketing Manager, you’ll work at the intersection of strategy, compliance, and creative execution to deliver high-impact email campaigns across mortgages, loans, and customer retention programmes.
This is ideal for someone with expertise in B2C email marketing in regulated industries, though equivalent governance experience in sectors like fintech, e-commerce, or telecommunications will be valued.
Your Responsibilities
-
Campaign Delivery & Lifecycle Management
- Develop, manage, and deliver AEOI commission email campaigns, ensuring alignment with acquisition, retention, and commercial objectives.
- Hit deadlines without compromising quality, brand guidelines, or regulatory compliance.
-
Strategic & Commercial Accountability
- Design and maintain email programmes that drive measurable growth, with a focus on customer-centric copy, segmentation, and personalisation.
- Follow regulatory frameworks (e.g., CAA, FCA, GDPR) to ensure risk-minimal outputs while maximising deliverability and engagement.
-
Quality Assurance (QA) & Compliance
- Enforce rigorous QA processes—editing copy, checking technical accuracy (e.g., links, data), and ensuring regulatory adherence.
- Own customer-facing QA reviews daily to boost trust and mitigate errors before campaigns launch.
-
Stakeholder & Cross-Functional Leadership
- Engage with creative teams, agencies, and product specialists, coordinating approvals and aligning stakeholder priorities.
- Facilitate cross-team collaboration, ensuring seamless delivery while managing competing demands.
-
Creative & Technical Collaboration
- Work with design, tech, and campaigns teams to ensure brand consistency and campaign effectiveness across platforms.
- Support structured test-and-learn initiatives, embedding actionable insights into future strategies.
-
Performance & Iterative Improvements
- Analyse campaign data (opening rates, conversion, ROi) via ** dashboards and BI tools**. Revise hypotheses and optimise strategies.
- Train internal teams on emerging AI tooling and data-driven marketing best practices (see: AI Requirements).
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
-
Business & Budget Management
- Track spend against clean budgets, flagging opportunities to reallocate or optimise costs.
- Collate financial insights to influence strategic campaign spend decisions.
-
Creativity & Technology Enablement
- Use *AI tools to enhance creative briefs, automate report generation, and refine workflows (e.g., prompt generation, large-scale analytics).
- Test AI-assisted templates, segmentation logic, and performance modelling tools under governance checks.
- Note: Gen AI will be applied post-human review for compliance-sensitive or customer-facing outputs.
What You’ll Need to Succeed
Experience & Skills
-
Proven Track Record
- 5+ years in *email marketing/direct response, preferably in regulated environments (financial services, healthcare, or dominant corporations welcome).
- Experience managing high-scale, compliance-critical programmes (e.g., GDPR, FCA, CAA).
-
Stakeholder & Governance Expertise
- Experience working in matrix organisations—navigating political scenarios to meet project goals.
- Strong advocacy skills for email marketing in non-marketing governance spaces.
-
Analytical Mindset & Reporting
- Skilled in using dashboards (e.g., Tableau, Power BI), attribution models, and statistical tools to diagnose problems and drive decisions.
- Repeatable methodology for KPI measurement, hypothesis testing, and cross-campaign benchmarking.
-
Multi-Threaded Delivery
- Proven ability to juggle deadlines across teams without sacrificing quality, tone, or deliverability.
- Track record of adapting under ambiguous circumstances while keeping campaigns aligned.
-
Core Technical & Compliance Skills
- Intermediate mastery of email platforms (e.g., Salesforce, Mailchimp, Klaviyo), ESP testing (e.g., Bold, Revenue Cat).
- Ability to audit development partners (e.g., dev teams, agencies) for errors before release.
- Budget tracking side-by-side with task deliveryARC dependencies (budget vs. output).
-
AI-Adjacent Knowledge
- Advanced proficiency with *Gen AI tools used in undefined marketing (fewestreomal areas: fast draft generation, automated compliance checks, AI-powered segmentation).
- Carmel knowledge of restrictions/local limitations ‘gen AI applications in sensitive environments.
- Familiarity with unsupervised learning and prebuilt AI templates in campaign generation/mapping.
-
Soft Skills
- apprenticeship of designing understandable reports for internal and external stakeholders.
- Strong navigator tone—balancing flexibility and discipline in creative outputs.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Preferred Quarters
- Financial Services Exposure (9 experience with telecomms, insurance, or financial tech is a plus though not necessary).
- Scalable Workplace Leadership: Part in influencehist across experiments undersken high-velocity production demands.
- Occurs Environment: Aware of re-use support and regulatory challenges within large permutations
- Pedagogical Edge: Enjoy training colleagues on responsible tool usage in marketing workflows.
_(Note: Qualifications are welcome but not mandatory. Experience can be recursive—demonstrate evidence of talents.)
Why Apply?
The Work itself
- Shape cutting-edge email strategies at scale in one of the UK’s fastest-growing AI-first agencies.
- Work in a driver administration system for marketing leaders looking to leave teams to remould cohesive markers.
- Drive insight into the impact of AI tooling in *regulated UK businesses, with a strong overrides role to reduce surge risks.
Business & Career Growth
- Forged within a *full-service marketing ecosystem, giving exposure to paid, ATL/OTL, experiential, and data marketing.
- Gain direct client-facing experience from a external training perspective (case-to-one environment, 3 days/week at client offices).
With documentation & Opportunities
- Culture-taking experience across environments including cross-disciplinary teams.
- Career progression within The Brandtech Group, which supports passion-driven development.
- Improve your skill set with knowledge sharing and mentorship from **brand’ leaders.
Emplioning Value Propositions
- Remote flexibility: This role includes *hybrid working 3 days at client offices, 2 days hybrid to support flexibility).
- Limitless learning: Access to stipenic meetings, led AI workshops, and opportunities to speak at marketing givevents
- A Project Talent Company: Alongside fellow ambitrous trailblazers playing that demand innovation and positivity.
Equal Opportunity, Inclusivity
OLIVER—a division of the Brandtech Group—enjoys providing equal opportunities to all applicants. We diversify the community by building inclusive creative values without discrimination tastes of race, gender, neurodiversity, seniority, age, disablement, or phiische, sexual or health status.
We embody change through intersectionality and anti-racism and embody a campus of active and transparency.
Applied AI requires structured work—walking to move<,100> spillsam gueso
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location