Huzzle.com
Email Marketing Specialist
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Email Marketing Specialist
Email Marketing Strategist – Remote (Full-time)
Job Type
Full-time
Location
Remote
About Huzzle
At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include fast-growing startups, digital agencies, SaaS companies, and tech-enabled businesses across industries such as MarTech, FinTech, EdTech, and eCommerce. Unlike traditional outsourcing agencies, we place you directly with innovative companies where you become a valued member of the team.
About The Company
Our client is a full-stack growth marketing agency and e-commerce partner dedicated to scaling Direct-to-Consumer (DTC) brands through data-driven strategies. With over 30 years of combined experience and more than $500M in managed revenue, the team specializes in:
- Lifecycle marketing
- Paid media
- Conversion rate optimization
They operate as a lean, high-impact extension of their partners' teams, focusing on custom AI marketing infrastructure and high-performing retention systems rather than generic approaches. By scaling over 150 brands, they are now in rapid growth mode, delivering innovative, no-fluff strategies that drive 2-3x revenue boosts for clients.
This role involves working on email, SMS, and paid ad campaigns for some of the most exciting DTC brands, combining creativity, data, and strategy in a fast-paced, remote environment.
Job Summary
We’re hiring an experienced Email Marketing Strategist with a strong background in lifecycle marketing, retention strategy, and conversion-focused copywriting. In this role, you will:
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- Own the strategic direction of multiple client accounts
- Create high-performing email and SMS campaigns to increase customer engagement, retention, and revenue
- Work closely with clients and internal teams on campaign calendars, automations, and performance optimization
This is an ideal opportunity for someone who enjoys combining creativity, strategy, analytics, and client communication in a remote, fast-paced setting.
Key Responsibilities
- Own the retention and lifecycle marketing strategy for a portfolio of eCommerce client accounts
- Develop and manage monthly email and SMS campaign calendars, aligning with:
- Promotional initiatives
- Seasonal campaigns
- Educational content
- Evergreen flows
- Create strategic messaging plans across both email and SMS channels
- Write high-converting email and SMS campaigns tailored to:
- Each client’s brand voice
- Performance objectives
- Craft engaging subject lines, preview text, hooks, offers, CTAs, and messaging angles optimized for conversions
- Balance brand storytelling with direct-response marketing principles
- Review campaign and automation performance weekly and monthly
- Translate marketing data into actionable recommendations to improve retention and revenue
- Prepare client reporting, performance summaries, and strategic recommendations
- Present campaign insights and next-step recommendations confidently in client meetings
- Identify opportunities to expand client accounts through:
- Additional lifecycle strategies
- SMS marketing
- Segmentation initiatives
- Retention tactics
- Collaborate with designers, email builders, account managers, and operations teams to ensure accurate and on-schedule launches
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Requirements
- 3+ years of experience in:
- Email marketing
- Lifecycle marketing
- Retention marketing
- CRM marketing
- Proven experience managing email and SMS marketing for:
- eCommerce or DTC brands
- Strong copywriting skills with the ability to write:
- Persuasive, conversion-focused marketing content
- Deep understanding of:
- Customer lifecycle marketing
- Retention strategy
- Experience in:
- Building promotional calendars
- Developing campaign strategies
- Strong analytical skills with the ability to:
- Interpret marketing data
- Make strategic recommendations
- Comfortable presenting campaign performance and strategy directly to clients
- Experience collaborating with:
- Designers
- Developers
- Cross-functional marketing teams
Nice-to-Haves
- Experience with specialized SMS platforms like Attentive or Postscript
- Familiarity with paid media channels (Meta, Google, TikTok) and their integration with retention strategies
- Experience managing retention for $7M–$9M+ eCommerce brands
- Prior work in subscription-based or consumable product categories
Benefits
- 💰 Competitive salary (based on experience and qualifications)
- 🌎 Fully remote role with a flexible work environment
- 🚀 High-impact team powering award-winning, research-driven campaigns
- 📈 Long-term potential with a stable, growing company in a high-visibility space
- 🎯 Work on campaigns seen by thousands of professionals and industry leaders
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
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