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The Role
As an Event Director, you will provide strategic leadership across the Event Practice, overseeing the delivery of complex B2B event programmes while driving innovation, operational excellence, and team development. You will lead senior client relationships, contribute to business growth through proposals and pitches, and ensure event strategies align with broader agency objectives.
Working closely with agency leadership, you will mentor teams, support commercial performance, and identify opportunities to strengthen and grow the Events Practice.
Responsibilities
Proposal & Pitch Leadership
- Lead strategic event proposals and high-profile client pitches
- Support teams in developing creative and commercially viable event solutions
- Mentor team members on pitch strategy and presentation delivery
Event Strategy & Planning
- Oversee the planning and execution of event programmes from concept through delivery
- Ensure event strategies align with client objectives, audience engagement goals, and agency standards
- Guide teams on attendee experience, operational delivery, and event quality
Vendor & Partner Management
- Build and maintain strong relationships with key suppliers, venues, and production partners
- Support negotiations for major vendor agreements and long-term partnerships
- Ensure supplier solutions align with event objectives and budgets
Risk Management & Onsite Leadership
- Oversee risk assessment and contingency planning across event activity
- Provide senior support for operational issues and onsite decision-making
- Ensure events are delivered smoothly and to a high standard
Post-Event Reporting & Financial Oversight
- Oversee event evaluation, reporting, and performance analysis
- Review budgets, forecasting, profitability, and resource allocation
- Support teams with financial decision-making and commercial accountability
Client & Team Leadership
- Develop and maintain strong senior client relationships
- Act as a trusted advisor to clients, identifying opportunities for growth and improvement
- Mentor and lead Event Managers and wider event teams
- Foster a collaborative, high-performing team culture
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Practice Development
- Support the agency’s external positioning within the event marketing sector
- Drive innovation, process improvements, and best practices across the Events Practice
- Stay informed on industry trends and emerging technologies
Requirements
- Preferable bachelor’s degree or equivalent in Event Management, Business, Marketing, or related field
- 8+ years’ experience within an event marketing agency environment, preferably within B2B technology
- Proven experience leading large-scale, complex event programmes and campaigns
- Strong leadership, commercial, and stakeholder management skills
- Experience contributing to proposals, pitches, and strategic client discussions
- Excellent organisational, communication, and problem-solving abilities
- Ability to manage multiple projects within a fast-paced environment
- Proficiency in event management platforms, project management tools, and Microsoft Office
- Flexibility to support onsite event delivery, including evenings and weekends
This job description provides a general overview and may be subject to modifications or additions based on the specific requirements and needs.
What We Offer
- Company pension
- Flexible blended working policy with 2 days per week in our London office – work the way that best suits you
- 23 days paid leave with annual increases after a period of service. 3 days to be taken over Christmas/New Year and a day off on your birthday
- Cycle to work scheme
- Refer a friend scheme
- Access to MOI’s M | University training platform to help you grow
- Employee rewards and recognition programme
- Wellness days throughout the year
About MOI
MOI is the world’s leading global multi-specialist B2B agency, with offices in London, New York, Seattle, Dubai, Singapore, Munich, and Sydney.
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As Best Agency of the Year (B2B Marketing Awards 2022) and Best Company to Work For (Best Companies), we’re committed to redefining the business of creativity as the catalyst for B2B growth. Why? Because we believe B2B experiences can be so much better.
We embrace different and deliver on our vision through our proprietary approach to strategy-informed creative thinking. Our Turning Heads™ methodology combines the best of strategic consulting, creative thinking, media, technology, and sales expertise. This enables us to develop intelligent, head-turning solutions which creates change and empowers our clients to differentiate, transform, and grow.
Some of the world's largest tech organisations trust us to turn the heads that count, including Adobe, Ciena, Dropbox, Facebook, AWS, Google Cloud, Oracle, ServiceNow and Proofpoint.
Equal Opportunities
We are committed to creating a workplace that values equality, diversity, and inclusion. We believe that a diverse and inclusive workforce not only fosters innovation but also ensures that every individual's unique perspective is celebrated and respected. We are an equal opportunities employer and are dedicated to providing a work environment that embraces all backgrounds, experiences, and perspectives. At MOI, all qualified applicants will be considered for employment without regard to age, disability, ethnicity, sexual orientation or any other protected basis under appropriate law. We strive to build a culture where everyone feels welcome, included, and able to bring their full selves to work. We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. Please let us know in your application if you require an accommodation during the interview process.
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