Professional Development Group
Event Marketing Graduate
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Join our “small but mighty” team and help bring events to life:
Do you want to create impactful events that inspire, engage, and connect people? Are you excited by the idea of running marketing campaigns that reach the right audiences? Do you enjoy crafting compelling social media content, managing email campaigns, and turning data into actionable insights?
If so, we’d love to hear from you!
The Role:
We’re looking for a motivated, creative, and highly organised Event Marketing Graduate to join our team in London (Fleet Street). Working closely with the Marketing Manager, you’ll support the planning, promotion, and delivery of in-person and online events, while helping us evolve our marketing processes.
Key responsibilities:
- Assist in planning and executing marketing campaigns for our in-person and online events
- Support the creation, scheduling, and optimisation of email marketing campaigns, ensuring high delivery rates and engagement
- Help generate, maintain and update email lists, ensuring accurate segmentation and compliance with data regulations
- Assist in social media management, content creation, and website updates to enhance event visibility and engagement
- Track and report on key marketing metrics, using insights to improve campaign performance across multiple channels
- Collaborate with internal teams to align marketing efforts with business goals and event objectives
- Provide basic design support for marketing assets, such as social media visuals and banners (experience with Canva or Adobe Suite is a plus)
- Stay updated on industry trends and marketing best practices to contribute fresh ideas for engagement and promotion.
What we’re looking for:
Skills & Knowledge - Essential:
- Excellent written and verbal communication skills
- Excellent problem-solving skills
- Competent user of Microsoft Office, in particular Excel
- Strong attention to detail
- Highly organised with the ability to manage multiple tasks and meet deadlines
- Basic understanding of email marketing and willingness to learn campaign management tools
- Familiarity with social media platforms (LinkedIn) and content scheduling
- Interest in data-driven marketing, with the ability to track and report on marketing performance
Skills & Knowledge - Desirable:
- An understanding of data protection and compliance in marketing (GDPR awareness is beneficial)
- Basic graphic design skills (experience with Canva or Adobe Suite is a plus)
- Some exposure to or understanding of Google Analytics for tracking marketing performance
- Interest in SEO and PPC marketing (not essential but useful for growth)
- Basic knowledge of website content management (experience with WordPress or similar is a plus)
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Competencies & Personal Qualities - Essential:
- Is highly energetic, passionate, determined, positive and goal-focused with a commitment to delivering excellence in any and all circumstances
- Is keen to learn new skills
- Is passionate about developing themselves technically, professionally, and behaviourally
- Is a collaborative team player with strong interpersonal skills who builds great relationships with their colleagues and has a can-do, pro-active, attitude
- Ability to work well under pressure and continually meet deadlines
- Adaptable
- Excellent time management skills: ability to plan, multi-task and prioritise work to ensure that all activities are completed within deadlines
- Ability to think differently and execute exceptionally.
Competencies & Personal Qualities - Desirable:
- A passion for learning and development and its ability to affect both personal and organisational change
- Pro-active, resourceful, self-starter, comfortable working autonomously with a strong sense of urgency and work ethic.
Experience - Essential:
- Event Marketing experience.
Experience - Desirable:
- Additional training or certification in e.g. digital marketing tools, analytics
- Relevant creative or technical certifications (e.g., Canva, Adobe Creative Suite, Google Analytics, SEO/PPC).
Education - Essential:
- Marketing degree.
Company Description:
Professional Development Group (PDG) specialise in delivering high quality conferences, exhibitions and information-driven training courses. We empower businesses, professionals and academics by providing access to valuable content and industry intelligence, fostering connections and facilitating learning. Our solutions enable smarter decision-making, driving success in an ever-evolving landscape.
Professional Development Group is comprised of the following brands:
- Government Events: The UK’s premier provider of public sector conferences and professional development resources supporting leaders and teams across the public and voluntary sectors by delivering high-quality events
- GovPD: Industry-leading professional development training courses for the public, private, and voluntary sectors in the UK. Offering a wide range of training programmes that include in-person and online sessions tailored to meet specific organisational needs. GovPD maintains one of the highest delegate feedback ratings in the sector by catering to different learning styles to ensure high levels of engagement
- MyPD: A provider of executive education, offering a range of globally recognised professional qualifications and training courses. An Approved CMI Centre, MyPD delivers, assesses, and assures the quality of CMI qualifications.
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We operate from offices within London and Wilmslow.
Additional Information:
Benefits include:
- Hybrid and flexible working model – we work 3 days a week in the office
- 23 days paid holiday with additional 1 day per year up to 26 days.
- Half day holiday on your birthday
- Company pension
- Onsite gym & showers
- Onsite café.
- Company Events and events for the building e.g. Halloween, Summer and Christmas parties.
Inclusion & Diversity:
We recruit, promote, and reward our people solely based on their ability to contribute to Professional Development Group’s goals. Our recruitment process is unbiased and inclusive, welcoming candidates from all backgrounds and experience. We encourage applications from individuals of all backgrounds and walks of life.
We are dedicated to fostering an inclusive workplace where all employees, regardless of their race, ethnicity, sex, age, sexual orientation, disability, race, religion, national origin or marital status feel valued, respected, and empowered to bring their authentic selves to work. We recognise that diverse perspectives drive innovation, creativity, and better decision-making, and we are committed to creating opportunities for everyone to thrive and succeed.
Join us on our journey to build a diverse and inclusive workplace where everyone belongs and can reach their full potential.
Whilst we do not mandate that you disclose any personal information, we strongly encourage that you make us aware of any reasonable adjustments so we can support you through the recruitment process and beyond.
Ready to make an impact?
Apply now and help us deliver events that educate, inspire, and connect.
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