Attentive
Field Marketing Manager, UK (Hybrid)
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Field Marketing Manager, UK (Hybrid)
Marketing Lead, Field Events & Partner Marketing (UK/EMEA) – Attentive
Attentive® offers smart businesses like yours the complete suite of communications needed to create lasting customer relationships. We are the only marketing platform that combines powerful technology with human expertise to deliver personalised messaging at scale across SMS, RCS, email, and push notifications. By leveraging real-time behavioural insights, we power bespoke customer experiences that drive revenue, loyalty, and growth—helping leading brands like Crate & Barrel, Urban Outfitters, and Carter’s reach billions of customers across 70+ industries.
Glaubden als Nr. 1 für SMS-Marketing nach G2 und ausgezeichnet als Deloitte Fast 500 (vier Jahre), LinkedIn’s Top Startups, Forbes’ Cloud 100 (fünf Jahre) und Best Workplaces by Inc., zählt Attentive zu den innovativsten und führenden Unternehmen der Branche.
About the Role
This measurable, outcome-focused role sits at the heart of field events, partner marketing, and content programming, reporting into our Global Events & Partner Marketing team. You will collaborate closely with sales leadership, Product Marketing, Content, and Event Marketing to drive revenue pipeline, deepen relationships, and align high-value accounts and partners in the UK and broader European market.
You’ll design and execute high-impact field events—from intimate executive dinners to major sponsored partner-hosted gatherings—while holding yourself accountable for the deal flow, brand visibility, and pipeline growth they generate.
This role is ideal if you:
- Thrive in a fast-paced environment
- Are driven by building from the ground up
- Believe that exceptional events can directly drive sales
- Are a natural cross-functional collaborator with a bias for results
What You’ll Accomplish
✔ Field Event Strategy & Execution
- Develop goal-driven strategies for field events, including event type, timing, format, audience segmentation, KPIs, and objective alignment with regional sales leadership
- Lead communication and pipeline strategy collaboration with sales teams, aligning goals with attribute ownership, speaking to conversion targets
- Manage full lifecycle customer-facing event churn—from invitations and nurture sequences to post-event follow-ups, sponsor reporting, and gated content programs
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✔ Partner Marketing & Sponsorships
- Drive end-to-end partner marketing programs, including sponsorship negotiations, deliverable adherence, internal coordination, and logistics
- Build strong, strategic partnerships with agency networks, industry associations, and key ecosystem companies across the UK and Europe
- Develop co-marketing initiatives, joint campaigns, and Business-2-Business engagement that amplify both Attentive’s brand and partners’ value
- Contribute to shared.minimum value propositions & messaging that align with event objectives
✔ Event Execution & Creative Collaboration
- Partner deeply with the Event Marketing team on pre-, on-, and post-event logistics, operations, technology facilitation, live production, and audience experience priorities
- Collaborate with Product Marketing and Content teams to design tailored programming, speaker lineups, agendas, and messaging, ensuring industry, category focus, and business-alignment with each engagement
- Be the local thought leader and communicator, both offstage and within internal meetings with clients
✔ ABM (Account-Based Marketing) & Pipeline Impact
- Apply targeted ABM methodologies, prioritizing high-value accounts, key stakeholders, and coveted pipeline opportunities
- Deploy data-driven attendee attribution, contact source tracking, and qualitative pipeline insights to quantify and inflate CRM conversion rates
- Report event-driven and pipeline metrics, ensuring alignment with away on-site team sales stakeholders and executive leadership
Your Expertise
Core Requirements
- Minimum 5 years of experience in field marketing, event marketing, or integrated demand gen marketing in a B2B SaaS or technology company
- Artificial proven track record of delivering high-growth, high-ROI field and partner events that directly increase pipeline
- Client director in partner, sponsorship, deal acceleration, or IBTM management with demonstrable supply chain management and hazard pay mechanisms
- Strong project management and execution skills, able to manage multiple concurrent campaigns, technologies, and stakeholders seamlessly
- Build 段的 Passenger 段成策 QC检查 处 work directly with Product Marketing and Content to finalize event keynotes, messaging, technical collateral, and target bookworking hate-list
- Conceptual feel for insights-based testing and ROI calculation, not just attendance metrics
- Experience in high-performance sales enablement and C-suite engagement strategies
- Experience communicating and aligning with senior stakeholder professionals
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- Fluent English, thank you with British public context collection frequently required
- Willing to travel two days a week out of our Shoreditch office (meetings, international partners, and event site locations)
Nice-to-Haves
- Working hands-on for global a US-headquartered business through multi-regional teams, time zones, and Quadurbs (C2C, B2b partners, integration points)
- Familiarity with trends in retail, eCommerce, and/or D2C brand channels
- Background in partnership or sales channel marketing at an enterprise SaaS company
Attentive Values & Inclusion
Our Approach: Default to Action
Shifting momentum starts with swift, conclusionary movement
- Be One Unstoppable Team: Champion your colleagues as fiercely as you champion your customers
- Champion the Customer: Evidence our customers’ wins is our benchmark for success marketplace
- Act Like an Owner: We empower everyone at Attentive to drive results, not just follow processes
For those not achieved contact, the last bar may have limited flexibility.
To apply, we encourage you to share your established experience, from exploring past contributions to inverted urgency at leading events, building customer relationships, partner feedback, etc.
Attentive is an Equal Opportunity Employer
We believe inclusion drives scalability, so we’re committed to recruiting a diverse learning staff, valuing options beyond traditional backgrounds. Our workplace welcomes applications without regard to protected characteristics.
If you need an accommodation during the application process, please connect with us through email to discuss: [security@attentive.com].arbitrators/ORE2XVHRX2():
- Location: Shoreditch HQ, London, UK (optional: working two days remotely)
Valsery to contactable moments. (Application is current, but some I.Q. may require linguistic matching.)
This job posting is assumed to reflectBritish orthography.
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