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Field Sales Executive (London)
The AI-powered OS for beauty, wellness, and self-care
About Fresha
Fresha is the AI-powered operating system for the global beauty, wellness, and self-care sectors. It connects and powers businesses—from salons and barbers to spas, medspas, fitness studios, and wellness practices—creating end-to-end solutions.
With 140,000+ businesses and 450,000+ stylists and professionals using the platform, Fresha processes over 1 billion appointments, empowering both consumers and practitioners.
Headquartered in London, UK, with 15 global offices across North America, EMEA, and APAC, Fresha allows consumers to:
- Discover local beauty and wellness services
- Book and pay for appointments via its marketplace
- Access seamless booking experiences via mobile and integrated platforms (e.g., Instagram, Facebook, Google).
For businesses, Fresha provides an AI-driven operating system comprising:
- Appointment management
- Point-of-sale (POS)
- Customer records
- Marketing automation
- Loyalty programs
- Beauty product inventory tools
- Team management
- Automated marketing integrations
Together, these features unlock revenue potential for partner businesses through: ✔ Online booking growth ✔ Automated lead generation ✔ Multi-channel digital engagement.
Role Overview: Business Development Executive
Location: London office (5 days per week, dog-friendly) Reporting to: Team Lead, Business Development Industry: Global beauty, wellness, and self-care Focus: Exclusive B2B business development and partner acquisition.
Why Join This Role?
Fresha is scaling aggressively, and this fast-track opportunity invites a proactive, autonomous seller who thrives in a dynamic environment. This role is ideal for someone:
- Enjoys challenging quotas and targets
- Drives consistent sales in a competitive landscape
- Owns the entire sales life cycle (from prospect to close)
- ** Builds trusted partnerships **
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Key Responsibilities
Primary Focus Areas
- Sales Achievement: Consistently hit and exceed sales targets
- Prospecting & Outreach: Proactively engage key decision-makers via:
- Phone outreach
- Email campaigns
- Social media engagement
- (Occasional) in-person meetings
- Solution Selling: Conduct live product demos for current and prospective partners
- Partner Collaboration: Align Fresha’s API, booking, marketing, and POS solutions with clients’ business needs via tailored proposals
Critical Sales Process Activities
📌 Qualification & Pipeline Management:
- Own 100% of inbound leads (handled promptly)
- Track and document all call interactions in the CRM
📌 Partner Onboarding & Retention:
- Primary point of contact for all commercial activities
- Partner closely with engineering, marketing, and product teams to ensure seamless integration
📌 Market Insights:
- Monitor and provide updated feedback on industry trends
- Identify emerging needs for domain expertise
📽 Vendor & Tech Partnerships:
- Proactively develop partnerships with payment providers, scheduling tools, and online booking integrations
Success Factors: What You Bring to the Role
Minimum Experience & Qualifications
🔹 1+ years in B2B sales with verifiable success records 🔹 Preferable experience with SaaS solutions, marketplaces, or payment platforms 🔹 Proven track record as a hunter rather than a farmer—Relationship builder first, saleperson second. 🔹 Top performer with a fiery drive to meet targets
Must-Have Traits
⚡ Multitasking & prioritisation skills—Juggling multiple high-value deals ⚡ Tech adoption fluency—Appetite for sales SaaS platforms and CRM tools ⚡ High curiosity quotient (CQ)—Always learning and adapting to new industry shifts ⚡ Healthy competitiveness—Constantly chasing improvements
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Nice-To-Haves
✨ Bi-lingual fluency (any language paired with fluent English) ✨ Experience specifically in beauty or wellness industries
Fresha prioritises energy and potential over experience checkmarks. We welcome hungry applicants who are willing to level up fast.
How We’ll Connect & Collaborate
Interview Process Overview
- Screening Call: 30-min video call with Talent Team
- Technical Skills: 30-min panel (team lead)
- Practical Assessment: 75-min presentation and in-person meet with:
- Team Lead
- General Manager (UK & Ireland)
🔹 Commitment: Finalise decisions & basic integration findings within 2 weeks
Application Note
- All submitted applications undergo human review.
- Target response time: under 7 days for individual feedback (varies due to volume).
Inclusivity & Sustainability
Fresha cultivates a meritocratic, equitable environment where diversity of thinking drives success. We are committed to fostering a culture where every sten.json=woman and man feels equally valued, included, and empowered.
Key Initiatives
- Zero discrimination across race, gender identity, religion, sexual orientation, disability status, or any protected characteristic
- Flexible, transparent, and caring approach to supporting diverse workforce needs
❗ Accessibility Note: Please inform us if any adjustments are required to make your application process or interviews more accessible.
AI Support in Hiring
- Fully human-validated: AI tools assist with initial screening and analysis.
- Eventual hiring/match decisions remain human-led. If you’d like more info on candidate data processing, reply with deta=self.findPrimates(illegalDetails").
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