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Field Sales Manager
Field Sales Manager (North) – Auto4 | Lead. Develop. Grow.
Auto4 has been a trusted supplier to the UK tyre industry for over 40 years, supporting more than 2,500 customers nationwide. From workshop consumables and TPMS solutions to premium workshop equipment, we help tyre retailers and garages operate more efficiently and profitably.
We are looking for an experienced Field Sales Manager (North) to lead our Northern sales team and drive profitable growth across our customer portfolio.
The Role
As Field Sales Manager, you will:
- Lead and develop a team of field-based sales professionals
- Ensure consistent sales performance while strengthening key customer relationships across the region
- Combine people management, account development, coaching, and commercial growth as a hands-on leadership role
Key Responsibilities
- Lead and manage the Northern Field Sales Team to deliver agreed sales targets and consistent performance.
- Monitor and review individual and team performance, providing clear direction, coaching, and support to maximise results.
- Build and strengthen relationships with key accounts, focusing on high-spend and high-potential customers to drive long-term growth.
- Support the Field Sales Team in increasing share of wallet and improving customer retention.
- Provide hands-on coaching to enhance the team’s effectiveness in account management and customer relationship development.
- Drive sales across Auto4’s full product portfolio, including:
- Workshop consumables
- TPMS products
- Capital equipment
- Ensure a structured approach to account management with clear plans to retain and grow key accounts.
- Identify opportunities to increase revenue, strengthen customer loyalty, and improve overall account performance.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
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Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
What We’re Looking For
- Proven experience leading, motivating, and coaching a field-based sales team.
- A strong sales and account management background, ideally within:
- The automotive sector
- Tyre industry
- Aftermarket services
- Workshop equipment
- Experience in developing key accounts and building long-term customer partnerships.
- Commercially acutely aware, with the ability to identify and maximise sales opportunities.
- Exceptional leadership, communication, and relationship-building skills.
- Based in Northern England or able to travel extensively throughout the region.


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Why Join Auto4?
- Shape a well-established, growing business with a strong reputation.
- Support tyre retailers and automotive industry leaders.
- Develop a high-performing sales team and deepen client relationships.
📍 Location: Field-Based (Northern England) 📩 Apply today! Submit your CV to explore opportunities at Auto4.
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