D R Newitt Recruitment
Finance Director
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Finance Director 📊💷📈
The Company:
One of the UK's fastest-growing, investor-backed, DTC health/wellness/nutrition brands, built on a simple mission: create honest, evidence-led supplements that genuinely improve people's lives, is looking to expand their incredible SLT through the addition of a commercially-minded Finance Director.
Having already scaled to just under £10mil in revenue, the business is entering its next stage of growth with plans to firstly hit £10mil+ ahead of further investment to reach £15mil, £20mil+... Alongside an exciting new brand evolution (re-brand to be announced soon!) and significant investment into business growth, this is a rare opportunity to shape one of the most commercially important functions within the business.
Already having built B2B and stocked across Retail as seen in Whole Foods, Holland & Barrett, Waitrose and 400+ independent retailers, and also own an incredibly loyal customer base with industry-leading retention rates, they're looking for someone to unlock the next phase of growth.
The Opportunity:
Reporting directly to the CEO & Founder and working closely with the CMO, you'll become one of the key commercial leaders within the business, helping shape strategy across finance, marketing, operations and overall business growth.
The business is looking for someone who understands that finance should be a growth engine; not simply a reporting function. You'll build the financial models that influence strategic decisions, optimise marketing investment, improve commercial performance and help prepare the business for its next phase of external investment.
This role offers genuine breadth. One day you'll be modelling customer acquisition economics and forecasting cash flow; the next you'll be influencing pricing strategy, evaluating retail opportunities or presenting growth plans directly to investors.
For someone who enjoys combining commercial thinking with financial rigour, this is an opportunity to make a genuine impact within a founder-led challenger brand already owning an impressive growth track-record!
Key Responsibilities:
- Partner with the CEO and leadership team to shape the company's long-term financial and commercial strategy
- Build sophisticated financial models to support growth from £10mil towards £20mil+
- Lead forecasting, budgeting, cash flow management and scenario planning across the business
- Own reporting, business performance analysis and KPI dashboards that drive commercial decision-making
- Analyse customer acquisition, retention and profitability metrics including CAC, LTV, AOV, ROAS, contribution margin and subscription economics
- Develop commercial models to optimise marketing investment and customer LTV
- Lead pricing strategy, product margin analysis and profitability modelling across DTC and Retail channels
- Support new product launches, retail partnerships and international expansion through robust commercial analysis
- Build investor-ready financial models and lead the finance workstream for future fundraising activities
- Present financial insight and strategic recommendations to founders, shareholders and future investors
- Oversee management accounts, financial operations, compliance and external accounting partners
- Improve finance systems, reporting capability and operational processes as the business continues to scale
- Build the finance function and team as the organisation grows
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What They're Looking For:
This role would suit a commercially minded Finance Director or ambitious Head of Finance who thrives in a fast-moving, entrepreneurial environment. You'll have experience helping to scale a DTC/Subscription or eCommerce businesses and understand the financial levers that drive sustainable growth.
You'll bring:
- ACA, ACCA or CIMA qualification (or equivalent)
- Strong DTC/Subscription or eCommerce finance experience ideally with brands also in B2B/Retail
- Experience supporting a business through significant revenue growth, ideally from £5mil to £20mil+
- Deep understanding of subscription economics, customer acquisition, LTV and commercial performance metrics
- Excellent financial modelling and forecasting capability
- Strong commercial instinct with the confidence to challenge and influence strategic decisions
- Experience partnering closely with founders, SLT and confident pitching/working/negotiating with investors
- Ability to translate financial insight into commercial actions for non-finance stakeholders
- Comfortable operating in a lean, high-growth environment where you'll remain hands-on
- A proactive, entrepreneurial mindset with the confidence to make decisions and drive change
- Previous fundraising, investment or private equity/sale preparation experience would be highly advantageous
- Experience across retail, international expansion or marketplace channels would be beneficial
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Most importantly, they're looking for someone who enjoys building rather than maintaining; a commercially-curious finance leader who wants to help create the next stage of growth.
Why Join?
This is a rare opportunity to join a profitable founder-led business before its next major phase of expansion. You'll become one of the most influential leaders within the organisation, working directly alongside the SLT to shape strategy, support investment and help scale one of the UK's most exciting health and wellness brands.
You'll enjoy:
- A genuine seat at the decision-making leadership table
- Significant strategic influence across the business
- Direct exposure & involvement to future fundraising and investor activity
- Broad commercial responsibility beyond traditional finance
- The opportunity to build and scale the finance function
- A high-growth, entrepreneurial environment where decisions are made quickly
- Long-term progression as the business continues to scale
What's On Offer:
- c.£120k Base (DOE & flexible for right candidate) + Bonus + Immediate EMI Share Options
- Hybrid working (1–2 days per week in London Bridge)
- Private Medical Insurance
- Company Pension
- Free supplements & access to nutritionist consultations
- £500 annual L&D budget
- 1 additional 1/2-day leave each month
- The opportunity to play a pivotal role in shaping the future of a rapidly scaling consumer brand
If you're an ambitious commercial finance leader looking to help build the next major success story in consumer health, we'd love to hear from you!
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