Vertu Motors plc
General Sales Manager

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Vertu Ford Morpeth
General Sales Manager
Salary: £45,000 basic salary | OTE £60,000 | Company Car | Excellent Benefits
Are you an ambitious automotive sales leader ready to take the next step in your career? At Vertu Ford Morpeth, we have an exciting opportunity for an experienced General Sales Manager to lead a high-performing team and play a key role in the continued success of one of the UK's leading motor retailers.
This is your chance to join a business that invests heavily in its people, offers genuine career progression, and provides the tools, support and training needed to achieve exceptional results.
Why Join Vertu Ford Morpeth?
At Vertu, we believe our people are our greatest asset. You'll be joining a supportive and forward-thinking leadership team where your success is recognised and rewarded.
What We Offer
- £45,000 basic salary with OTE of £60,000
- Company car
- 25 days holiday plus bank holidays, rising with length of service
- Ongoing leadership and management development programmes
- Access to our colleague rewards platform offering discounts and cashback with major retailers
- Preferential vehicle servicing rates
- Colleague vehicle purchase scheme
- Share Incentive Scheme
- Pension scheme
- Enhanced maternity and paternity benefits
- Genuine career progression opportunities within one of the UK's largest motor retailers
About The Role
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As General Sales Manager, you will be responsible for leading, inspiring and developing a successful sales team, including Business Managers, Sales Executives and support colleagues. You'll drive performance across both new and used car sales, ensuring the highest levels of customer satisfaction while maximising profitability and operational excellence.
This is a hands-on leadership role where you'll be actively involved in customer interactions, coaching your team to achieve outstanding results and creating a culture focused on delivering an exceptional customer experience.
Key Responsibilities Include
- Leading and motivating the sales team to achieve and exceed performance targets
- Driving new and used vehicle sales alongside finance and insurance products
- Coaching and developing colleagues through regular performance management and support
- Managing sales campaigns and promotional activity to maximise opportunities
- Ensuring all sales processes are compliant, ethical and customer-focused
- Maintaining strong manufacturer and company standards
- Creating a positive, high-performance culture that delivers long-term success
About You
We're looking for a proven automotive sales leader with a strong track record of delivering results.
You Will Be Able To Demonstrate
- Successful experience in a senior sales management role within the motor industry
- Strong leadership skills with the ability to motivate, coach and develop teams
- A proven ability to drive sales growth, profitability and operational performance
- Excellent communication, organisation and relationship-building skills
- A customer-first approach with high levels of integrity and professionalism
- A passion for developing people and creating high-performing teams


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Our Values Matter
At Vertu, doing the right thing for our customers is at the heart of everything we do. As a leader within the business, you'll champion responsible sales practices, build trust with customers and colleagues alike, and set the standard for excellence within the dealership.
We're looking for someone who shares our values, leads by example and is committed to delivering outstanding customer experiences while achieving strong commercial results.
Ready for Your Next Challenge?
If you're an experienced automotive sales leader looking for a rewarding opportunity with excellent earning potential, genuine career development and the backing of a market-leading retailer, we'd love to hear from you.
Apply today and take the next step in your leadership career with Vertu Ford Morpeth.
Successful applicants will be required to complete pre-employment checks, including employment references, DBS, credit history and driving licence checks where applicable.
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