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Help Shape a Global Brand
Bermar is a British success story with a truly international footprint. Our wine and Champagne preservation systems are trusted by premium hospitality venues in more than 130 countries, helping restaurants, hotels, bars, and wine retailers deliver exceptional wine-by-the-glass experiences. From independent venues to internationally recognised hospitality brands, Bermar products play a key role in enhancing wine service around the world.
Over 35 years, we've built a market-leading product, established a strong international distribution network, and earned a reputation for innovation, quality, and reliability. Now we're looking for a Global Marketing Manager to help take the brand to the next level. This is an opportunity to shape the marketing strategy of an established international business and strengthen Bermar’s position as the global leader in wine preservation technology.
Why Join Bermar?
Global Reach
- Offices in the UK, USA, and Singapore
- Products sold and supported in over 130 countries
- Well-established international distributor network
- Market-leading technology with genuine competitive differentiation
- Strong presence in premium hospitality and wine sectors
- Opportunity to influence how a global brand evolves and grows
Career Impact
- Reporting directly to the Managing Director
- Significant ownership of marketing strategy and execution
- International visibility and measurable commercial impact
The Role
As Global Marketing Manager, you will lead Bermar’s marketing activities across domestic and international markets, ensuring the brand is positioned consistently and effectively worldwide.
Working closely with the Managing Director, sales team, and international distribution partners, you will develop and deliver marketing initiatives that:
- Drive brand awareness
- Support lead generation
- Strengthen customer engagement
- Contribute directly to business growth
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You'll balance strategic planning with hands-on execution, ensuring that Bermar’s marketing reflects the quality and reputation of its products across every market.
Key Responsibilities
- Develop and execute a global marketing strategy aligned with commercial objectives
- Strengthen Bermar’s brand positioning across international markets
- Drive demand generation and support sales growth through targeted campaigns
- Manage digital marketing activity, including:
- Website development
- SEO
- Paid advertising
- Email marketing
- Content creation
- Create marketing campaigns and assets adaptable across multiple territories and channels
- Work closely with international distributors and partners
- Ensure brand consistency across all customer touchpoints
- Support product launches and new market opportunities
- Manage external agencies, suppliers, and marketing resources
- Measure, analyse, and optimise marketing performance
What Success Looks Like
- Increased global brand awareness and recognition
- Stronger engagement with distributors, partners, and end users
- Marketing making a measurable contribution to revenue growth
- Improved lead generation and pipeline development
- Consistent and professional brand execution across markets
- Increased effectiveness of digital marketing channels and content
- Clear reporting and visibility of marketing performance and ROI
Requirements
About You
You’ll be a commercially minded marketer who enjoys:
- Building brands
- Driving growth
- Working across international markets
You’ll likely bring:
- Proven experience in Marketing Manager, Global Marketing Manager, or Senior Marketing roles
- Experience developing and delivering successful B2B marketing campaigns
- Strong digital marketing, lead generation, and brand development knowledge
- Experience working with international markets, distributors, partners, or export-led businesses
- Excellent communication and stakeholder management skills
- Confidence balancing strategic thinking with hands-on delivery
- Strong project management and organisational expertise
- A proactive mindset and desire to make a visible impact
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Advantageous but Not Essential
- Experience within: Hospitality / Food & Beverage / Manufacturing / Export-led industries
What We Offer
Career & Impact
- Senior leadership role within a growing international business
- Direct access to company leadership and decision-making
- Significant ownership of marketing strategy and execution
- Opportunity to shape a globally recognised British brand
- Structured personal development planning and regular career reviews
- Collaborative environment where ideas quickly become action
Reward & Recognition
- Competitive salary
- Performance-based annual bonus
- Annual salary review
- Life Assurance (Death in Service) & Income Protection
- Enhanced pension contributions (50% boost after 5 years’ service, 2x contribution after 10 years’ service)
Health & Wellbeing
- 20 days holiday plus Bank Holidays
- Additional day holiday per year of service (up to 25 days)
- Christmas shutdown using no more than 3 days annual leave
- Summer Fridays (June–August)
- £400 annual Wellness Credit after 1 year’s service
- Cycle to Work scheme
- Salary Extras employee discounts platform
Culture & Community
- Annual Summer & Christmas Party
- Company-funded team events
- Monthly company meetings with lunch provided
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