Manpower UK
Global Media Manager
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Manpower Global Media Manager (Maternity Cover)
Manpower are currently seeking an interim Global Media Manager, to work with our global client focused on the manufacture of iced tea.
The position is based in Kingston upon Thames, Surrey. This is a full-time temporary role to run for 12 months (Maternity Cover), requiring 36.25 hours per week, Monday to Friday, to start ASAP. Compensation for this role is competitive, paying between £55,000 - £60,000 per annum, pro rata, depending upon experience.
The role currently offers a mix of remote and onsite working, subject to adjustment based on business requirements.
Role Purpose
As Global Media Manager (Maternity Cover), you will play a critical role in shaping and delivering best in class media strategies that drive brand growth, penetration and commercial impact across markets. Sitting within the global digital team, the role leads the end to end media agenda, from strategic planning through to execution, optimisation and measurement, ensuring maximum return on media investment.
The role requires a strong balance of strategic thinking and hands on activation. Through strong execution, performance focus and effective partnership, the Global Media Manager will act as the central media strategy orchestrator, driving cross-functional alignment across brand, insights, creative, social and agency partners.
Key Responsibilities
- Lead the global end to end media agenda, from strategy and planning through to activation, optimisation and measurement, ensuring strong ROI on media investment across markets.
- Define and uphold global media standards and governance, including planning frameworks, KPIs, tools, account structure and compliance, to ensure consistency and excellence across the business.
- Drive market enablement and planning excellence by supporting local teams with insight led media strategies, channel mix recommendations, structured planning routines and clear alignment between global direction and local execution.
- Own the Global Paid Social programme, setting objectives, performance guardrails and best practices, and overseeing hub teams to deliver platform native, social first activation across priority markets.
- Embed a performance led, test and learn culture, driving optimisation across channels, scaling high performing tactics, and accelerating innovation across emerging platforms and new media environments to unlock incremental reach and impact.
- Lead media agency and partner relationships, ensuring clear briefing, aligned ways of working and consistent performance tracking across global and local agency teams.
- Own media investment management, including global digital team media budget, ensuring robust forecasting, governance and collaboration with Finance to prioritise spend based on performance and strategic focus.
- Oversee brand owned media channels including brand.com website, ensuring site hygiene, effective content updates and alignment with media, brand and campaign activity.
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Required Experience
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- Experience in performance media, digital marketing or global media roles, ideally within FMCG, beverages or other high scale global brands.
- Proven experience leading multi market media strategies and managing significant budgets, with clear accountability for performance and ROI.
- Strong expertise across paid social and performance media, including Meta, TikTok and YouTube, with a solid grasp of full funnel strategy, media planning, activation and optimisation.
- Advanced understanding of media measurement and KPIs (e.g. reach, VTR, CPM, engagement, ROI), audience targeting and data driven decision making.
- A strategic yet hands on operator who is highly collaborative, influential with stakeholders and agencies, commercially focused, and comfortable operating at pace in a test and learn environment.
Kingston working environment:
- Contractors who are based at Kingston will be eligible to get free parking at a local carpark
- There is a Unilever Staff Shop located on the Ground Floor next to the main entrance, where Contingent Workers can buy discounted Unilever products.
- A canteen
- A Gym is available for use on the Ground Floor (with subscription).
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