Haymarket Media Group
Group Commercial Director
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Overview
ABOUT THE JOB
Working within the Medical group across the MIMS Healthcare Network (MHN)
This role will be leading all revenue lines across The MIMS Healthcare Network (MHN) at an exciting time as we develop and expand our brands. The MHN encompasses a portfolio of trusted, well-established brands including GPonline, GP Business, MIMS, and MIMS Learning, designed to keep healthcare professionals informed on industry news, clinical education, drug information, and practice management.
Elevating our industry reach, our newest brand, MIMS Pharma, delivers specialised business intelligence and market insights tailored specifically for the pharmaceutical sector.
The Role
The Group Commercial Director will lead the commercial strategy and revenue performance across the MIMS Healthcare Network (MHN), driving sustainable growth across a portfolio of trusted healthcare brands.
Working across GPonline, GP Business, MIMS, MIMS Learning and MIMS Pharma, the role is responsible for maximising revenue across advertising, events, client content, subscriptions and paid content. The successful candidate will identify new commercial opportunities, develop innovative propositions and build strong relationships with customers and partners across the healthcare and pharmaceutical sectors.
As a senior leader within the Medical group, the Group Commercial Director will lead and develop a high-performing commercial team, collaborate closely with editorial, product, marketing and operational colleagues, and provide commercial insight to support the continued growth and success of the MIMS Healthcare Network.
Responsibilities
Key Responsibilities
- Responsible for all revenue and own the overall commercial strategy and revenue performance across MIMS Healthcare Network, including advertising, live events, client content and subscriptions/paid content, ensuring sustainable growth across all revenue streams.
- Develop and execute a comprehensive commercial and paid content strategy to unlock new revenue streams and strengthen relationships with key clients.
- Lead, motivate and develop a high-performing commercial team, creating a culture of collaboration, accountability, innovation and continuous improvement.
- Drive commercial growth by identifying and capitalising on new market opportunities and business intelligence across the MIMS Healthcare Network.
- Build and maintain strong relationships with key clients, particularly within pharmaceutical companies and healthcare media agencies, acting as a senior commercial partner and trusted advisor.
- Manage a robust commercial pipeline, ensuring the delivery of accurate monthly financial forecasts and performance metrics to the Business Director.
- Work closely with editorial, product, marketing, events and operational teams to develop compelling commercial propositions and deliver solutions that meet customer needs.
- Partner with editorial teams to identify opportunities for commercially viable content, data, research and subscription products while maintaining quality and customer value.
- Provide commercial leadership and insight to senior stakeholders, contributing to wider business strategy, investment decisions and future growth opportunities.
Key Relationships
- Working closely with Marketing, Editorial, Customer Services, Events, and Content Labs to build effective working relationships, share knowledge, provide support and contribute to the successful delivery of business objectives.
Knowledge, Skills & Experience
Skills / Experience / Knowledge / Minimum Criteria
Knowledge
- Strong understanding of B2B media, information, events and digital revenue models.
- Knowledge of the healthcare sector, particularly pharmaceutical marketing and healthcare communications, would be advantageous.
- Understanding of subscription, membership and paid content models, and how to drive customer value and retention.
- Knowledge of commercial strategy, revenue growth opportunities and developing new products and propositions.
- Good understanding of CRM systems, analytics platforms and using data to inform commercial decision-making.
- Awareness of relevant healthcare marketing compliance requirements and industry standards.
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Skills
- Strong commercial leadership skills, with the ability to develop and execute strategies that deliver sustainable revenue growth.
- Excellent strategic thinking and problem-solving skills, with the ability to identify opportunities and make data-led decisions.
- Strong leadership and people management skills, with the ability to motivate, develop and inspire high-performing teams.
- Excellent communication, influencing and negotiation skills, with the ability to build effective relationships with senior internal and external stakeholders.
- Strong presentation skills, with the ability to communicate commercial strategies, insights and performance effectively.
- Strong organisational and planning skills, with the ability to manage competing priorities, budgets and business objectives.
- Proficiency in CRM systems, reporting tools and commercial analytics platforms.
Experience
- Extensive experience in a senior commercial leadership role within B2B media, information, events or a related commercial environment.
- Significant experience in developing and delivering successful commercial strategies across multiple revenue streams and platforms.
- Experience managing subscription, membership, advertising, content or other recurring revenue models.
- Proven history of managing performance against budgets, with precise forecasting and reporting capabilities.
- Experienced in building and maintaining strategic relationships with major clients, agencies and industry stakeholders.
- Demonstrated experience in leading, developing and empowering high-performing commercial teams.
- Track record of collaborating with editorial, product, marketing and operational teams to deliver business growth.
About You
- Customer-focused and commercially aware.
- Strategic, forward-thinking and growth-focused.
- Collaborative and inclusive, with a passion for developing people.
- Accountable and results-driven.
- Adaptable and resilient in a changing environment.
- Professional, credible and able to influence senior stakeholders.
- Leads with integrity and builds trusted relationships.
What Success Looks Like
How will success in this role typically be measured?
- Delivers sustainable revenue growth across multiple commercial channels in line with business strategy and financial objectives.
- Build and develop a high-performing commercial team with clear accountability, strong engagement and capability growth.
- Successful delivery of the commercial strategy and contribution to the long-term growth and success of the MIMS Healthcare Network.
- Maintain accurate forecasting, reporting and commercial insight to support effective business decision-making.
- Develop and launch new products, propositions and market opportunities that strengthen commercial performance.
- Build and maintain strategic relationships with key clients, partners and stakeholders.
- Drive collaboration across editorial, product, marketing and operational teams to deliver shared business objectives.
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Additional Information
Why work with us at Haymarket?
Haymarket Media Group values its people and strives to shape a better future with remarkable content. From paid content and subscription services; to integrated advertising and content marketing packages. We deliver market-leading branded experiences that inspire great decisions. From data and digital information solutions to live events, awards and professional education services.
Our benefits include:
Our Company benefits:
- 25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)
- Work from anywhere in the world for up to 3 weeks of the year with our ‘Work from Anywhere’ days
- Flexible working hours (core hours from 10-3) allowing you the flexibility to adapt your work schedule to your personal commitments
- Generous contributory pension scheme
- Health Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and more
Disability Confident Employer
We are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria.
To be considered as part of this initiative, please ensure you indicate if you have a disability when applying for the post. If you need any reasonable adjustments to enable you to fully participate in the recruitment process, please contact us at recruitment@haymarket.com.
More about Haymarket
Working here means being part of a commitment to shaping a better future. As a proudly Certified B Corp™, we are part of a global movement of businesses acting as a force for good. Haymarket Impact is focused on making a positive difference globally, guided by the United Nations Sustainable Development Goals and intertwined with an unwavering commitment to equity, diversity, and inclusion. This commitment to balancing profit with purpose is deeply embedded in our culture, reflected in our values of Integrity, Respect, Creativity, Innovation, and Expertise.
We invest heavily in our people. From professional development and internal training to mentorship and coaching. Our certified Disability Confident status has fostered an environment where all employees feel supported, valued, and can ask for workplace adjustments without fear of judgment.
Our valuable partnerships for good globally mean colleagues are always up for taking on a new charitable challenge, utilise their volunteering day and go out of their way to support their local communities.
We know how important a healthy work-life balance is too. Our flexible hours and hybrid working model means employees are expected to be in the office at least three days a week and can work remotely for the remaining two. This means we thrive together when we collaborate in person, fostering stronger connections and creativity, but still allowing for flexibility outside of those times.
As an equal opportunities employer, we are committed to ensuring all candidates have the same opportunity to succeed, regardless of sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age, or disability. In line with our dedication to fairness and transparency, we are also proud to be a We Show the Salary employer, pledging to always include pay details on our job adverts.
Join us and be part of award-winning teams and a culture that is truly unique - a place to grow, feel inspired, build a brilliant career and make a difference.
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