BRE
Head of Commercial Marketing
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This is a rare opportunity to shape how marketing drives growth at scale.
As Head of Commercial Marketing, you’ll play a central role in building a more insight-led, commercially focused marketing function—strengthening how products and services are positioned, taken to market and delivered across multiple audiences and markets.
What You’ll Be Doing
You will lead the development of a clear, joined-up commercial marketing approach across the organisation. Working closely with Product and Sales, you’ll ensure marketing activity is aligned to growth priorities and delivering measurable impact.
Key Areas Include
- Defining and delivering an integrated commercial marketing strategy aligned to growth goals
- Leading product marketing, including positioning, value propositions and go-to-market planning
- Strengthening demand generation through structured, data-led campaign planning
- Using customer and market insight to improve targeting, messaging and performance
- Improving marketing effectiveness and demonstrating impact on growth and engagement
- Aligning marketing with commercial priorities and enterprise opportunities
- Establishing clear marketing standards, processes and ways of working
- Leading and developing a team of product marketing professionals
What We’re Looking For
We’re looking for a senior marketing leader who combines strategic thinking with strong execution capability.
You’ll Bring
- Experience in senior B2B marketing roles
- Strong product marketing and go-to-market expertise across complex products or services
- Proven ability to drive demand generation and improve marketing effectiveness
- Experience using customer insight and data to inform strategy and campaigns
- A commercial mindset, with evidence of aligning marketing to revenue and growth outcomes
- Experience working cross-functionally with Product and Sales teams
- Leadership experience, including developing teams and improving capability
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Experience in sectors such as professional services, SaaS, education, consulting or standards-based environments would be beneficial, but not essential.
Location and working pattern
This role is based at the BRE Science Park in Watford, with an expectation to work on site approximately one day per week (flexi-hybrid).
BRE Benefits
At BRE, we offer a competitive salary, reviewed annually, along with a comprehensive benefits package designed to support your financial security, well-being, and career development.
Financial & Security Benefits
- Pension scheme – 5% employer-matched contribution
- Life assurance – 4x your basic salary
- Enhanced maternity package
Health & Wellbeing
- HealthPartners cashback scheme – Reclaim costs on prescriptions, physiotherapy, dental care, and more
- Onsite facilities – Restaurant, nursery, and free parking, including at-cost EV charging points
Career Development
- Learning & development – Free access to BRE Academy and our online learning platform
- Professional membership reimbursement
For full details on our benefits, visit: [BRE Employee Benefits](BRE Employee Benefits)
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Our Recruitment Process
As part of our recruitment process we will be conducting 10-30 minute phone screening calls via an AI recruiter called Ryan with all shortlisted candidates. The information gathered from this screening will be used to help assess your suitability for the position.
Note to Employment Agencies
At BRE, we value the relationships we have built with our preferred recruitment partners. We do not accept unsolicited CVs from employment agencies. Any CVs submitted directly to a BRE employee or hiring manager without a signed BRE Employment Agency Agreement and an active engagement for the specific role will be considered unsolicited. In such cases, no fees will be payable should the candidate be hired through this or any other means.
Equal Opportunities Statement
BRE is an equal opportunities employer. We assess all qualified applicants based on merit and do not discriminate on the grounds of race, colour, religion, sex, age, national origin, disability, veteran status, genetic information, or any other legally protected characteristics.
BRE contributes to a thriving and sustainable world by developing science-led solutions to built environment challenges. Our vision is to be the world-leading innovation, science, and data hub for the built environment. We’re ambitious in terms of quality and global scope. We want governments and commercial markets to recognise us and demand our services, products and solutions. We want to be world-class, innovative, science-led and provide solutions.
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