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Head of Content
Content Director – ARNE
About ARNE
ARNE is a UK-based apparel and footwear brand headquartered in Birchwood Park, near Warrington. We design and develop all our products in the UK, partnering with trusted manufacturers across the near and far east. Our products are available directly through ARNEclo.com, offering a seamless online shopping experience. We’re also proudly stocked in Selfridges, both in-store and online, and have recently opened our first permanent retail store at Liverpool ONE.
With bold ambitions for the next decade, ARNE is scaling internationally, launching new product categories, and expanding paid media and retail. From a humble start in 2018 from a bungalow, we now operate from an all-new, bespoke HQ set for at least the next 5–10 years, driving growth and establishing ourselves as a truly iconic UK brand.
About the Role
Reporting directly to our Chief Operating Officer, you’ll shape our content strategy with a focus on consistency, brand alignment, and effective product promotion across all channels.
Key Responsibilities
- Lead and develop our Content teams, providing clear direction, cohesion, and career growth.
- Partner cross-functionally with stakeholders to translate campaign briefs into high-impact creative that drives engagement and conversions.
- Own and execute the digital content calendar, aligning content with key product launches, campaigns, and trading cycles.
- Oversee content production across all channels—e-commerce, app, email, social media, and paid media—to ensure a cohesive, premium brand experience.
- Direct end-to-end campaigns and photoshoots, from concept to delivery, balancing creativity with efficiency and commercial goals.
- Manage full creative workflows, including shoot direction, editing, graphic execution, and final sign-off.
- Collaborate with Content teams to uphold brand guidelines, maintaining consistency and quality in all outputs.
- Reflect industry trends and competitor benchmarks to elevate our creative direction continuously.
- Leverage data to inform and refine our content strategy.
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Essential Requirements & Skills
- Proven experience in a Content or Creative Production role (ideally with a background in photography, image-making, or creative direction).
- Proven leadership in team management and people development.
- Strong stakeholder communications skills and a collaborative mindset.
- Visionary problem-solver—capable of thinking outside the box and driving innovation.
- Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere, etc.).
- Trend-aware with a keen eye for modern content standards and competitor differentiators.
- Ability to analyze data to strategise and optimise content performance.
Working Environment
We’re proud to be the Sunday Times’ ‘Best Place to Work’ – Medium Companies – two years running. Our benefits reflect our commitment to supporting both your professional and personal growth:
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- 32 days holiday (including Bank Holidays, rising to 36 days with tenure).
- Birthday off per year.
- Flexibility to buy/sell unused holidays.
- Generous employee discount on all ARNE products and partners.
- Annual and quarterly performance bonuses tied to company success.
- Comprehensive private healthcare, including dental and optical, from day-one probation.
- Health Cash Plan available immediately.
- Life assurance covering 5x salary upon joining.
- Exclusive marketplace offering cashback and discount deals.
- Employee Assistance Programme for support services.
- Cycle-to-Work and Tech schemes to enhance your daily life and work setup.
- Dedicated space in our new HQ to foster collaboration and creativity.
Equal Opportunities & Diversity
ARNE is an equal opportunities employer. We actively seek to attract applicants from all backgrounds, including:
- Ethnic Minority candidates
- Disabled or neurodivergent individuals
- Underrepresented groups within the creative and retail industries
Diversity fuels our creativity and strengthens our team. If you share our ambition and passion for pushing fashion forward, we’d love to hear from you.
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