Herdwatch
Head of CS (Onboarding and Support) - Hybrid (UK)

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Head of CS (Onboarding and Support) - Hybrid (UK)
Head of Customer Success (UK-Based, Global Responsibility)
Location
UK (Agri-Epi Centre Midlands, Herdwatch UK Office, Edgmond, Newport, Shropshire, TF10 8JZ)
- On-site: Monday & Tuesday (essential)
- Travel: Frequent trips to Ireland required
Reporting Structure
- Reports to: Chief Revenue Officer (CRO)
- Direct reports:
- 1–2 Team Leads (Ireland-based)
- UK-based Customer Success and Onboarding team members
Role Scope
Global (with UK/Ireland focus) – Owns Customer Success (CS) and Onboarding across the company, including:
- Retention, Activation, and Customer Satisfaction KPIs
- Day-to-day management of the UK office (most senior member)
- Full ownership of customer health, engagement, and post-sale processes
About Herdwatch
Herdwatch is the #1 livestock management app − used on 20,000+ farms across Ireland, the UK, and beyond.
🔹 Dedicated to helping farmers:
- Save 3+ hours/week on manual paperwork
- Ensure compliance via cloud backups and digital records
- Access tools on Android, iOS, and desktop
- Approved by Department of Agriculture, ICBF, and Bord Bia
Since 2014, Herdwatch has become an award-winning agri-tech leader, transforming farm operations.
About the Role
We’re seeking a Head of Customer Success to build a high-performing function from the ground up, not oversee an inherited system. This isn’t just about fine-tuning processes—it’s about defining what ‘great’ looks like and creating the frameworks to achieve it.
Responsibilities
CS/Onboarding Function Leadership
- Design end-to-end onboarding frameworks, adoption strategies, and retention playbooks.
- Set KPIs (onboarding completion, time-to-value, NPS, CSAT, churn risk).
- Define standards for escalations, customer health scoring, and adoption incentives.
- Implement AI/digital automation to improve efficiency and customer stickiness.
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Team Leadership & Development
- Lead UK-based CS/onboarding team (coaching, performance reviews, hands-on support).
- Supervise two Ireland-based Team Leads (Onboarding & Support) – develop them while ensuring consistency.
- Set professional expectations that drive cultural norms in the UK office (leader by example).
UK Office Management
- While not a formal office manager role, you must set high standards that leadership, sales, and marketing teams follow.
- Prioritise authority through respect and professionalism over positional control.
Reporting & Metrics
- Own all CS metrics delivered to the CRO and leadership.
- Provide data-driven insights, identifying pain points and areas for improvement.
- Churn reduction is critical—focus on creating ‘wow’ experiences that boost retention.
Dual Hands-On & Strategic Role
- Scale-up means hands-on work: taking calls, troubleshooting, and staying close to customer details.
- If you prefer a pure strategy role, this isn’t the right fit—ownership and execution are required.
Who We’re Looking For
Essential Experience
- Proven CS/SaaS leadership: Not just managed a team, but built or entirely reshaped processes like:
- Onboarding workflows
- Health scoring systems
- Retention/compensation playbooks
- Escalation frameworks
- Difference between activity metrics and actual impact
- Managed leaders, not just individuals: Hired, coached (with tough feedback) and developed managers across teams.


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Business Context
- Experience in a B2B SaaS/subscription company (scale: 100+ employees, €5M+ ARR+).
- Worked early enough in the company to build systems from scratch, rather than just optimize them.
Director / Leadership Qualities
- Natural authority: Not positional, but from consistent high standards and respect.
- represent and promote cultural norms—UK office looks to you as the benchmark.
- Proactive communicator: The CRO needs you to surface insights, trends, and performance risks—no waiting for direction.
- Strong stakeholder influence: Able to push for product/team adjustments based on customer needs.
This Role is Not
- Purely an office manager – Focus is on leadership and standards, not admin tasks.
- Ratified strategy – Deep involvement in execution is critical.
- UK-only – This is a global CS role with Irish team reporting lines.
Impact: What ‘Good’ Looks Like
👉 ** organisational improvements in churn rates** (with clear justifications for reductions). 👉 Year-over-year increase in 30-day activation rates. 👉 Continuous NPS improvements and best-in-class customer feedback. 👉 SLAs delivery (onboarding, adherence to commitments). 👉 Call response times and CSAT scores among the top 20% of competitors. 👉 Transparency of AI impact on efficiency (e.g., how AI reduces churn or improves workflows). 👉 Leader development with adjusted incentives driving team performance.
Compensation
- Base salary + performance bonuses tied to CS KPIs
- Details determined by experience and market benchmarking
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