Cranberry Panda
Head of Ecommerce | High growth DTC Consumer Brand
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Head of Ecommerce | High-Growth Consumer Brand
Semi-remote with some travel required (must be UK based)
£70-75k + Bonus
Please note: This search is confidential, so I've deliberately kept the details of the business limited. If your background looks like a strong match, I'll happily share more information on a call.
I'm working exclusively with a high-growth consumer brand as they hire a Head of Ecommerce to take ownership of their Shopify channel.
This is a broad ecommerce role with responsibility for the P&L, ecommerce trading and the wider customer journey. You'll lead a small team across Ecommerce, CRM and Performance Marketing, working closely together to drive commercial performance.
They're looking for someone who enjoys being close to the detail - analysing performance, improving conversion, testing new ideas and making commercial decisions that help grow the business.
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Why this role is exciting
- Join a high-growth consumer brand at an exciting stage of its journey
- Take ownership of a significant P&L and the wider DTC ecommerce channel
- Lead a small team across Ecommerce, CRM and Performance Marketing
- Own trading, merchandising, reporting, onsite performance and the customer journey
- Join a collaborative business where people are trusted to take ownership
- A great opportunity for someone ready to step into their first Head of eCommerce role (this is not a role for a seasoned Head of unfortunately – you wouldn’t have enough growth potential)
What you'll be doing
- Own the P&L and ecommerce performance
- Drive weekly trading across merchandising, offers, launches and onsite optimisation
- Analyse trading performance and identify opportunities for improvement
- Work closely with CRM and Performance Marketing to improve commercial results
- Optimise conversion, AOV, subscriptions, retention and customer lifetime value
- Lead and develop a small ecommerce team while helping prioritise activity across the wider function
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What we're looking for
- Strong ecommerce trading experience within a DTC or consumer brand
- Experience owning commercial performance and a track record of delivering growth
- Deep knowledge on Shopify is non-negotiable
- Experience managing trading, merchandising, landing pages and conversion optimisation
- Commercial, analytical and comfortable working with data
- Someone who enjoys being hands-on and involved in the day-to-day running of an ecommerce business
- Experience leading or mentoring a small team
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Jessica, London
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