Lawrence Recruitment
Head of Finance
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⭐️ Head of Finance
📍 Central London 2x pw
💰 £85,000 to £100,000
Our client is a high-growth functional wellness brand that has scaled from £0 to £20m revenue in 4 years. Having started as a D2C-first business it’s now a true omnichannel player across both online and retail. They’re now looking for a Head of Finance to take ownership of their most critical function. With a world-class MD and a high-performing team already in place, the business is well positioned for significant scale and a potential exit within the next 3–4 years. 🚀
Role & Responsibilities: 📋
Own the Financial Engine
- Lead monthly management accounts, forecasts, and board reporting
- Deliver faster, sharper insights to support decision-making
Drive Commercial Performance
- Own the commercial model and track performance vs plan
- Partner with D2C & Retail teams to optimise profitability, pricing, and promotions
Cashflow & Unit Economics
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- Manage cashflow forecasting and improve cash visibility
- Sharpen unit economics across channels (CAC, LTV, margin, payback)
Strategic Business Partnering
- Act as a key partner to the MD, influencing strategic decisions
- Translate data into clear, actionable insights across the business
Channel & Cohort Analysis
- Build deep understanding of D2C subscription cohorts and retention
- Analyse performance across D2C, Retail, and Marketplace channels
Investor & Board Exposure
- Support board packs, investor reporting, and fundraising readiness
- Contribute to long-term planning and growth strategy
Build & Evolve the Finance Function
- Bring finance in-house and improve processes, controls, and reporting timelines
- Manage external finance partners and develop future team structure
What’s on Offer? 🤝
- Salary: £85,000 to £100,000
- Share Options
- Private Healthcare
- Holiday Days: 25 Days + Bank Holidays
- Flexible Remote Working Policy
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Do you have the following to apply? ✅
- Strong commercial finance mindset – not just reporting, but driving decisions
- Experience in D2C and/or Grocery/FMCG environments (highly preferred)
- Deep understanding of subscription models & cohort analysis
- Qualified (ACCA / CIMA or equivalent)
- Advanced modelling & forecasting capability
- Confident business partner – able to challenge and influence senior stakeholders
- Comfortable in high-growth, fast-paced environments
- Strong communicator – able to simplify complex financial concepts
Due to the high volume of applications received we are unable to respond to everyone directly. If you are not contacted within 10 working days, you have unfortunately not been shortlisted.
Lawrence Recruitment is acting as an employment agency on behalf of our client.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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