Jimmy Choo
Head of Growth
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Head of Growth
Job Title
Global Head of Growth Marketing
Department
E-Commerce
Reporting To
Senior Director of E-Commerce
Location
London | Hybrid
About the Role
We’re looking for a commercially minded, data-driven, with a creative eye, Head of Growth Marketing to lead global channel marketing for a world-known luxury accessory brand. This is a high-impact leadership role at the intersection of performance marketing, brand marketing, analytics, and creative, responsible for building scalable, profitable growth across the full funnel media & customer lifecycle.
Key Responsibilities
Building & Leading Growth Strategy
- Build and manage a clear, scalable growth strategy across all digital channels, ensuring sustainable high-impact channel strategy while balancing short-term business impact.
- Define repeatable growth loops with a focus on ROI and new customer acquisition.
- Futureproof the tech stack based on the evolving digital landscape.
Own Global Growth Strategy & Execution
- Own the execution of the global growth strategy, balancing high-performance marketing with sustainable growth.
- Leads mid to lower funnel (acquisition → retention) strategies—upper funnel via partnership with the Brand team.
Performance Marketing Leadership
- Lead, scale, and optimise acquisition channels, including:
- Paid media (Meta, Google, YouTube, TikTok, and other relevant platforms)
- SEO and content-led growth
- Partnerships, affiliates, and communities
- Manage and optimise a £multi-million marketing budget, with agile spend management based on performance signals.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Brand, Product & Marketing Synergy
- Partner closely with Merchandising & Design teams:
- Convert product features into acquisition & retention levers.
- Align messaging with customer value and core brand positioning.
- Translate insights into high-performing creative direction.
Cross-Functional Collaboration
- Work with Brand, Planning, Data & Design to translate channel and product insights into actionable growth strategies.
Team & Culture Building
- Set a high bar for execution, ownership, and agility for both in-house and agency teams.
- Build culture surrounding a growth mindset, as well as structured experimentation.
- Develop a continuous testing framework for:
- Creative and messaging
- Funnels and landing page experimentation
- Offers and user journeys
Analytics & Marketing Technology
- Define, track, and refine core KPIs:
- Traffic growth, ROI, CAC, LTV (Customer Acquisition Cost & Lifetime Value)
- Retention and activation metrics
- Conversion and feature adoption
- Develop, build, and maintain attribution and tracking ecosystems that are embedded across internal and external operations.
- Ensure all strategic decisions are grounded in clean, reliable, and accessible data.
Requirements
Core Qualifications
- 8–10+ years’ experience in growth, performance marketing, or acquisition roles.
- Hands-on experience managing large, high-growth paid media budgets.
- Proven ability to scale high-growth digital businesses past initial traction.
- Enterprise mindset with deep data and attribution expertise.
- Analytical and systemic thinker, able to challenge leadership with data-backed decisions.
- Understands marketing funnels, experimentation, and lifecycle marketing.
- Proven thought leadership in growth marketing.
- High degree of accountability, with an impeccable attention to detail.
- Strong leadership, communication, and collaborative skills.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Nice-to-Haves
- Experience in fashion retail and/or luxury sectors.
- Global experience, including market-specific expertise like China.
- Background in agency management and scaling growth transformations.
- Familiarity with:
- Google Analytics, Smartly, SimilarWeb, Brandwatch.
- Salesforce, Dynamic Yield, or equivalent.
**Benefits
This is a salaried, full-time role with the following compensation range:
Compensation Range
£80,000.00 – £90,000.00 GBP
The company is committed to equal employment opportunities and prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, national origin, age, disability, or any other protected characteristic.
For information on data privacy, see the Applicant Privacy Notice.
About the Company
Established in 1996, Jimmy Choo is a global luxury brand celebrated for its glamorous style, craftsmanship, and iconic presence on red carpets. Under CEO Hannah Colman and Creative Director Sandra Choi, the brand champions artistry, confidence, and innovation across footwear, handbags, fragrance, accessories, and a growing men’s collection.
Jimmy Choo embodies a playful, daring spirit—bold, joyful, and empowering.
The Company is an equal employment opportunity employer.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location