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Head of Marketing
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Location: Hybrid
Salary: A GBP 90,000+ package
Are you a strategic leader with a passion for creating exceptional customer experiences and building strong, trusted brands? Our client is seeking an experienced Head of Marketing to shape the customer journey, strengthen brand reputation, and drive business-wide initiatives that deliver measurable improvements in customer satisfaction and loyalty.
This is a senior leadership opportunity for someone who can influence at board level, champion customer-centric thinking, and embed a seamless customer experience across the organisation.
The Role
Reporting directly to the Managing Director, you will be responsible for developing and implementing a customer experience strategy that supports business growth and enhances brand perception. Working closely with senior leaders across the organisation, you will identify opportunities to improve every stage of the customer journey while ensuring the voice of the customer remains central to business decision-making.
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Key Responsibilities
- Develop and implement a company-wide customer experience strategy aligned with business objectives
- Partner with the executive leadership team to shape and deliver initiatives that improve customer engagement and brand loyalty
- Conduct market research and analyse customer insights to identify trends, behaviours, and opportunities
- Design and embed a seamless, customer-focused experience across all business functions
- Drive improvements in customer satisfaction, retention, and overall brand perception
- Influence senior stakeholders and cross-functional teams to deliver customer-first initiatives
- Use customer data and performance metrics to measure success and continuously improve the customer experience
- Champion a customer-centric culture throughout the organisation
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Experience
- You will be an experienced senior marketing, brand, or customer experience leader with a proven ability to deliver strategic change and influence at executive level
- Experience in the automotive sector
- Strong strategic thinking with the ability to translate business goals into customer experience initiatives
- Excellent stakeholder management, networking, and influencing skills
- Outstanding problem-solving and analytical capabilities
- Experience aligning customer experience strategies with wider commercial objectives
- A customer-first mindset with the ability to design journeys from the end-user perspective
- A data-driven approach with an interest in technology and digital innovation
- Excellent communication and leadership skills, with the confidence to work alongside board-level stakeholders
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