Membership Bespoke
Head of Membership Engagement

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Head of Membership Engagement
Leading Trade Association
Central London – Hybrid Working (2 Days Office / 3 Days Home)
Basic Salary £60,000 per annum + Commission + Excellent Benefits including 28 days annual leave plus Bank Holidays, Office closed between Christmas and New Year, Private Healthcare (following successful completion of probation), Life Insurance, Pension Scheme
Cycle to Work Scheme & Season Ticket Loan
Permanent, Full Time
Our client is a leading UK trade association representing a high-profile industry and is seeking an ambitious, commercially minded Head of Membership Engagement to lead membership growth, manage an established membership team, and play a key role in the organisation's future success.
This is an exciting opportunity for an experienced membership professional with a proven track record in business development, relationship management and leading high-performing teams within a membership organisation, trade association or professional body.
The Role
Reporting into the senior leadership team, you will take ownership of the membership growth strategy while overseeing the retention and engagement of existing members through a dedicated membership team.
Working closely with colleagues across marketing, policy and communications, you will identify new membership opportunities, convert prospects into members, strengthen the membership proposition and ensure exceptional member engagement.
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This is a highly visible role requiring excellent commercial awareness, relationship-building skills and the ability to represent the organisation confidently across the sector.
Key Responsibilities
- Develop and deliver the organisation's membership growth strategy.
- Lead, coach and motivate the membership team to achieve ambitious growth and retention targets.
- Identify new membership opportunities and convert prospects into long-term members.
- Build and maintain relationships with senior stakeholders across the sector.
- Work with the marketing team to generate high-quality membership leads through campaigns, events, digital marketing and networking.
- Continually review and enhance the membership value proposition.
- Analyse membership data, trends and performance to inform future strategy.
- Develop and improve CRM systems, reporting and member engagement processes.
- Represent the organisation at industry events, conferences and networking opportunities.
- Drive continuous improvement across membership operations and customer experience.
Person Specification
- Proven experience leading membership growth within a membership organisation, trade association, professional body or similar.
- Demonstrable success in business development, relationship-based sales or commercial membership growth.
- Previous experience managing and developing a team.
- Strong stakeholder management and networking skills.
- Excellent presentation, communication and influencing abilities.
- Commercially aware with a proactive, results-driven approach.
- Experience developing membership strategies and improving member engagement.
- Confident using CRM systems and analysing membership data.
- Highly organised with the ability to manage multiple priorities.
- Strong Microsoft Office skills, particularly Excel, Word and PowerPoint.


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To apply for this Head of Membership Engagement role, please send your CV.
Due to the volume of applications, we are only able to contact successful applicants. If you have not heard from us within 10 working days, please assume your application has been unsuccessful on this occasion.
Membership Bespoke is acting as a recruitment business in relation to this vacancy. Membership Bespoke positively encourages applications from suitably qualified and eligible candidates regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex or sexual orientation.
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