giffgaff | Certified B Corp
Head of Retention Campaigns @ giffgaff
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Summary
Location
Uxbridge
Job Type
Full Time
Ref
74597
This is a pivotal leadership role responsible for shaping how giffgaff connects with its members through impactful, insight-led retention campaigns. You’ll set the creative and strategic direction across the full campaign lifecycle, ensuring activity is not only distinctive and on brand, but consistently delivers against commercial and customer goals. Acting as the driving force behind campaign effectiveness, you’ll bring together data, creativity and channel expertise to create work that stands out in a competitive market and strengthens long-term customer loyalty.
Day to day, you’ll lead the end to end development and delivery of campaigns, from diagnosing business challenges and crafting clear, compelling briefs, through to execution, optimisation and post campaign analysis. You’ll work closely with cross functional teams including product, media and member engagement, alongside agency partners, to deliver a coordinated and always-on approach to communications. With accountability for budgets, timelines and stakeholder alignment, you’ll ensure campaigns are delivered efficiently and to a high standard, while continuously embedding learnings to improve performance over time. As a senior leader, you’ll also play a key role in developing talent, strengthening collaboration and elevating creative standards across the wider organisation.
Who we are
Do you want to join a connectivity provider that's up to good? At giffgaff, we do things differently. We call out the bad and find a better way. We're laser-focused on flexibility, value and mutual good. And we're proud to be a certified B Corp. This means we've joined a network of more than 2,000 UK companies who want to make a positive impact on people and the planet. Working at giffgaff is something you could be proud of too.
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You'll get the best of both worlds, the energy and fast pace of giffgaff, plus all the benefits that come with being part of our parent company, Virgin Media O2.
Our business model is unique. We work with our members (our customers) to understand their needs in all areas of the business. We love this highly collaborative approach. We're always looking to acquire new members, and to do that we need the best people in our team.
In return for your outstanding efforts, you'll be rewarded with a competitive salary and excellent benefits that are all about making your work life a winner. Take a look at our culture and benefits - you might just be surprised.
Our bright and modern gaff is in Uxbridge, in leafy West London. But if commuting isn't for you, most of our roles can be hybrid or remote, or anywhere in between.
The must haves
In order to be considered, you must have the following experience;
- Significant experience in a senior campaign leadership role, either agency or in house
- Proven track record of delivering campaigns that drive brand and retention performance
- Expertise managing end to end campaign and creative development processes
- Strong stakeholder management experience with the ability to navigate complex approvals
- Experience managing and developing high performing teams
The other stuff we are looking fo
We'd also love you to bring;
- Strong strategic thinking with the ability to translate challenges into impactful briefs
- Excellent creative judgement and ability to deliver standout campaigns
- Experience with creative testing methodologies and optimisation approaches
- Understanding of brand design systems and evolving visual identity
- Experience working collaboratively with internal creative teams and external agencies
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What's in it for you
Our goal is to celebrate our people, their lives and everything in-between. We aim to create a culture that empowers everyone to bring the best versions of themselves to work each and every day. We believe the most inclusive and diverse culture makes for a better business and a brighter world.
Working at giffgaff means you get a bumper reward package bursting with benefits, and loads of extras you can add if you’d like to. These are designed to support both you and your loved ones, making sure that you’re covered no matter what life throws your way.
We're all about hybrid working here, so expect to have a base location where you'll have the right facilities to enable amazing collaboration and quality time with your team, alongside all the right kit to work from home too.
Next steps
If we feel like a place where you can belong, we'd love to learn more about you as a person and your experience to date. Once you've submitted an application, the next steps of the process, if successful, are likely to include an initial recruiter conversation, followed by interviews with the hiring team and a task or case study.
Please note: Applications will be reviewed, and interviews conducted throughout the duration of this advert, therefore we may bring the closing date forward. We encourage all interested applicants to apply as soon as possible. If you're offered a job with us, it will be conditional, based on the passing of background checks. All roles require a criminal record check and some roles need a financial probity check. Your recruiter can provide you with more information, if needed.
Thanks for your patience and for showing an interest in joining the giffgaff family.
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