Head of Sales Development

Hayes, Hybrid

We’re looking for an ambitious, people-focused Head of Sales Development to lead and grow our SDR function as we continue to scale. This role will build and support a high-performing team, shape the strategy and processes that drive high-quality pipelines. You'll collaborate closely with Sales, Marketing and Revenue Operations to reach more employers and accelerate the adoption of sustainable employee benefits across the UK.

As a UK B Corp Certified salary sacrifice specialist, The Electric Car Scheme is on a mission to make net zero the obvious choice by making electric cars and other Net Zero Benefits easy, affordable and simple for employers to offer their people. Built on best in market pricing, complete employer protection and trusted 5 star service, we are accelerating the UK towards a net zero future while creating win win win outcomes for our customers, our team and the planet. Rated 4.9 on Glassdoor and certified by Welcome to the Jungle, there has never been a more exciting time to join a fast growing, purpose driven business transforming sustainable employee benefits.

Key Responsibilities:

• You are the designer, orchestrator, and champion of the Sales Development function, driving the conversion of warm leads while leading strategic outbound prospecting to larger businesses across the UK market.
• Support and management of the Sales Development team, building an environment where people can do their best work, develop, and perform consistently.
• Own and shape the SDR strategy to ensure it directly supports pipeline generation and revenue goals.
• Focus the team on securing high-quality, BANT-qualified meetings with senior decision-makers across HR, Employee Benefits, and Finance.
• Design and optimise a scalable outbound prospecting engine, including ICP definition, buyer persona mapping, territory planning, and account segmentation.
• Ensure the team is equipped with the right tools, data, and systems to work effectively and efficiently.
• Support consistent multi-channel outreach activity (calls, email, LinkedIn, and other approaches) to drive engagement and results.
• Set clear expectations and goals, and regularly review performance to support accountability and continuous improvement.
• Own the inbound qualification process, ensuring timely follow-up and consistent standards.
• Work closely with the Business Development team to ensure smooth well-documented handovers and strong alignment throughout the sales process.
• Partner with Marketing, Sales Leadership, and Revenue Operations to improve targeting, messaging, and overall outbound performance.
• Maintain accurate and reliable CRM data to support reporting, forecasting, and decision-making.