Iconic Lifestyle Stays Ltd
Head of Social and Subscription Channels
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Company Description
Iconic Lifestyle Stays Ltd offers a private, high-quality escapes throughout the year. The brand focuses on delivering memorable experiences, blending comfort, style, and proximity to major motorsport events.
Guests enjoy a distinctive setting that supports both relaxation and excitement, making the property appealing to a wide range of travelers. The company is committed to exceptional service, curated experiences, and a strong digital presence to reach global audiences.
Role Description
The Head of Social and Subscription Channels is a full-time remote role responsible for leading the strategy and execution of all social media and subscription-based marketing channels within the portfolio of companies. This role oversees the development and management of subscription-based platforms and campaigns to drive brand awareness, engagement, and driving traffic to the websites.
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Day-to-day tasks include:
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- Planning content calendars
- Coordinating with creative teams
- Analyzing channel performance
- Optimizing subscriber journeys
- Nurturing partnerships that expand audience reach
The role also involves collaborating with leadership on revenue targets, implementing promotional initiatives, and refining messaging to align with the brand’s positioning. The individual will manage and mentor a small team, ensuring consistent, data-informed growth of social and subscription channels.
Qualifications
- Hungry to be a part of a small fast-growing company
- Proven experience in marketing of subscription platforms and working with channel partners to grow revenue and audience reach.
- Strong analytical skills to interpret performance data, optimize campaigns, and inform strategic decisions around subscription platforms
- Demonstrated success in subscription platforms.
- Background in social media management, subscription or loyalty programs, and digital marketing strategy.
- Excellent written and verbal communication skills, with the ability to adapt messaging for different audiences.
- Comfort working remotely, with strong organizational skills and ownership of deliverables and deadlines
- Experience in subscription-based platforms is a must
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