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HubSpot Specialist
Location: London, UK
Team: Sales & Marketing
Type: FTC through June 12
Key Responsibilities
CRM, Automation & Campaign Execution
- Build, optimise, and maintain workflows ,sequences, and automation to support lead nurturing, sales enablement, and lifecycle management.
- Create email campaigns, templates, andA/B tests that align with brand tone and performance goals.
- Develop and manage forms, landing pages, and conversion paths to improve lead capture and qualification.
- Review and refine segmentation and targeting to ensure the right audiences receive the right messages at the right time.
Analytics, Reporting & Insights
- Own HubSpot analytics, ensuring data accuracy and actionable insights for Sales, Marketing, Commercial, and Leadership.
- Build and maintain reporting dashboards that track pipeline health, campaign performance, audience behaviour, and ROI.
- Provide regular insights and recommendations to improve conversion rates, engagement, and operational efficiency.
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Integrations & Data Management
- Manage and optimise HubSpot integrations, ensuring seamless data flow between HubSpot and external platforms.
- Collaborate with third‑party agencies (e.g., Blink, Assembly) to ensure accurate and timely data ingestion into HubSpot.
- Maintain CRM hygiene, including deduplication, property management, and data governance best practices.
Cross‑Functional Collaboration
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Partner closely with Sales to support lead routing, deal stages, and sales enablement tools.
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Work with Marketing to support campaign planning, audience insights, and performance optimisation.
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Support event-related data flows, ticketing integrations, and attendee engagement tracking.
Additional Responsibilities That Add Value
- Develop playbooks, documentation, and training sessions to upskill internal teams on HubSpot best practices.
- Support lead scoring model creation and refinement.
- Assist with marketing operations tasks such as UTM governance, campaign naming conventions, and data taxonomy.
- Identify opportunities to automate manual processes and improve operational efficiency.
- Stay current with HubSpot updates and proactively recommend new features or improvements.
- Clean-up HubSpot to ensure it is as user friendly as possible for the business.
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Ideal Candidate
- Deep hands-on experience with HubSpot Marketing Hub and Sales Hub.
- Strong analytical mindset with the ability to translate data into clear insights.
- Confident working with multiple stakeholders and external agencies.
- Comfortable in a fast-paced, creative, and collaborative environment.
- Detail-oriented, proactive, and excited about building scalable systems.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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