Versace
In-Store CRM Manager - London New Bond
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Why Work for Versace
Founded by Gianni Versace in 1978, Versace is built on the principle of freedom — empowering fearless self-expression through every touchpoint, from fashion, interiors, fragrance, hospitality and more. Its fierce spirit of independence and progressivism fuels its relationships with the world's most influential figures, positioning Versace at the heart of culture. To own and wear Versace is to embrace a life without inhibition, without prejudice, accepting of deeply human truths and contradictions: a desire for classicism and innovative Italian artisanship, strength and sensuality, quietude and the volume raised to max.
It is a luxury Italian vision with deeply Mediterranean values, committed to uncompromising quality in its designs for a complete life.
Who You Are
Our leaders at Versace are fashionable, elevated and driven individuals who know how to keep their team focused and inspired. Success starts with being an entrepreneur, by acting as a strong brand representative in the community you will grow your business through client relationship management and events. We encourage an innovative workplace to strategically drive the business by being a solution-oriented leader. As a CRM Manager, you will support the development of an energetic team who have a client centric mindset, eager to work with CRM to implement and to follow up on in-store Clienteling initiatives.
What You Will Do
The CRM Manager contributes to the boutique’s business performance and client-centric culture by driving client engagement strategies, elevating clienteling excellence across the team, and developing a high-value and loyal client portfolio in partnership with Boutique Management.
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Business & Client Development
- Partner with the Store Director and Regional CRM to drive client acquisition, retention, and sales performance through strategic CRM initiatives.
- Analyse client data to identify opportunities and implement targeted client engagement actions.
- Foster a strong clienteling and appointment culture, supporting high-value client interactions and personalized experiences.
- Execute CRM activations, in-store events, and client engagement initiatives in line with brand standards.
- Build and maintain relationships with local luxury partners and key lifestyle networks.
Team Management, Leadership & Training
- Promote a strong CRM mindset across the boutique, translating business goals into client engagement actions.
- Coach and support the team to elevate clienteling, selling skills, and luxury service standards.
- Lead onboarding and continuous training on CRM tools, best practices, and client engagement strategies.
- Inspire the team through regular briefings, CRM animations, and performance follow-up.
Operations
- Support the boutique in all CRM-related activities, ensuring effective follow-up on appointments and client actions.
- Assist with VIC client requests and ensure seamless coordination of client needs and experiences.
- Monitor CRM activities and provide feedback and insights to key stakeholders.
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You’ll Need To Have
- 3 - 5 years of experience in Fashion Retail
- A strong understanding of the Versace culture and its appeal to the local market
- Networking capability and a strong orientation in network development
- High level of interpersonal skills, empathetic, with the ability to engage and persuade
- Strong written and verbal communication skills, high listening competencies
- Strong organizational profile
- English
- A positive, outgoing, high-energy personality able to thrive within a high paced environment
We’d Love To See
- A commitment to take part in an innovative project
- Well connected with a strong ability to engage
- Leadership and ability to motivate others
At Versace, we are all responsible for creating a diverse and inclusive workplace. We try to inspire change and growth within each other and believe success is a result that comes from our differences. Versace is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. M/D/F/V
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