Merrifield Consultants
Individual Giving Manager
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About the Role
Merrifield Consultants is delighted to be partnering with a leading children's charity to find their new IG - Individual Giving Fundraising Manager, who will be responsible for leading and developing the organisation's Individual Giving programme, driving supporter acquisition, retention and stewardship activities to generate sustainable income growth.
This is a key fundraising role with responsibility for delivering supporter engagement strategies, managing fundraising campaigns and strengthening long-term relationships with supporters.
Job Details
Job Title: Supporter Engagement Manager
Organisation: Children's Charity
Salary: £36,000 - £40,000
Office Location: North London
Contract: Permanent, Full-time
Working Pattern: Hybrid – 3 days in the office, 2 days from home
About the Organisation
Our client is a highly respected children's charity providing specialist support to children, young people and families facing significant challenges. The organisation has experienced sustained growth in recent years and is committed to delivering outstanding services whilst continuing to expand its reach and impact.
Key Responsibilities
- Lead the development and delivery of the organisation's Individual Giving programme, driving supporter acquisition, retention and lifetime value.
- Develop and implement supporter engagement and stewardship strategies that strengthen relationships and increase supporter loyalty.
- Manage regular giving recruitment activity, including agency relationships and supporter acquisition campaigns.
- Deliver integrated digital fundraising campaigns to attract, engage and retain supporters.
- Work closely with fundraising and data colleagues to develop effective segmentation strategies and supporter journeys.
- Oversee lottery and other individual giving products, identifying opportunities to increase participation and income.
- Monitor and evaluate fundraising performance, using insight and analysis to optimise future activity.
- Manage Individual Giving budgets and produce performance reports against agreed income targets.
- Collaborate across fundraising, communications and engagement functions to maximise supporter engagement opportunities.
- Line manage and support a direct report, fostering professional development and high performance within the team.
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Skills and Experience
- Proven success managing Individual Giving programmes and delivering supporter income growth.
- Strong experience of supporter stewardship, acquisition and retention strategies.
- Experience developing and delivering digital fundraising campaigns.
- Knowledge of CRM systems, supporter segmentation and data-led fundraising approaches.
- Experience managing fundraising budgets and analysing campaign performance.
- Excellent project management and organisational skills.
- Strong communication and stakeholder management abilities.
- Experience managing external fundraising suppliers or agencies would be advantageous.
- Previous line management experience is desirable.
- A passion for delivering excellent supporter experiences and creating meaningful engagement opportunities.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
If you're an experienced Individual Giving professional looking for a role where you can make a tangible difference whilst developing innovative supporter engagement programmes, we'd love to hear from you.
If you're interested in finding out more, or applying for the role, please contact Stuart Milliner from Merrifield Consultants.
We are committed to ethical recruitment practices and creating an inclusive recruitment process. We strongly encourage applications from people of all backgrounds, including those from diverse and minority communities. We believe that a diverse workforce drives innovation and enables organisations to create meaningful impact.
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