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Location: London (Chancery Lane)
Working Pattern: Full time, hybrid working
The Opportunity
Do you live and breathe influencers? Want to develop award-winning partnerships and campaigns for some of the most recognised household brands in the UK?
We're looking for an influencer manager to join our growing social team, working on major UK brands!
About Cirkle
We’re a multi-award-winning consumer and B2B comms agency representing some of Britain’s best loved brands and businesses.
Quite simply, it’s our people that drive our agency and creating a culture which genuinely puts them at the heart of our operation and vision is what makes them feel counted. We are a B Corp and Blueprinted agency, and we take our commitment to using our business as a force for good seriously. We don’t tick boxes, we build and evolve initiatives, programmes and partnerships which create meaning, both for the people in our business, as well as the communities and stakeholders we serve.
We are proud to be included in the 2024 Campaign Best Places to Work list and were shortlisted for the 2024 PR Week Best Places to Work.
The Role
One day you could be developing partnerships with the latest Gen Z TikTok creators, the next, you will be brokering relationships with painter and decorator tradies for Instagram.
Having an audience first approach and using influencer relationships to put our brands at the heart of conversations on social is key. Understanding the connection our clients’ brands have to audiences – from nostalgia to shaping culture – you will help us land killer influencer content which gets our clients excited and moves from platform to group chat.
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You will be joining a dynamic and growing social team, reporting into Head of Social & Strategy, working in a central hub alongside content creators, creatives, insight and data experts, and will have access to junior support across the day to day.
About You
- Demonstratable experience of B2C and B2B landscape and audiences within a social/PR agency environment
- Extensive end to end experience of developing influencer strategies including:
- Understanding budgets and being able to make suitable, inclusive and diverse influencer recommendations based on budgets available
- Initial negotiations with potential influencers
- Managing legal conversations on contracting and usage
- Developing content briefs for influencers once signed
- Managing content feedback and approvals with both talent and client
- Reporting back on effectiveness of influencer activity to drive business and commercial growth for clients
- Worked as part of an integrated team with a good understanding of how influencer content impacts on other channels such as earned PR, owned social and paid media
- Able to independently contribute creative thinking to campaign briefs, developing influencer-first content concepts and strategic messaging that balances brand objectives with authentic creator storytelling
- Experience of supporting and mentoring junior team members, reviewing work, providing constructive feedback and helping to develop influencer marketing knowledge and client management skills.
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In return
- Bonus scheme
- Monthly employee recognition awards
- Comprehensive wellbeing programme, including health insurance and up to 8 free counselling sessions per year
- Fully funded railcards
- Regular funded socials
- 27 days paid holiday, plus Birthday day off, plus ‘Joy Day’ – an initiative launched by the Wellbeing team in 2022, to encourage the team to take a day off to do something which brings them joy
- Internal and external mentoring and buddy schemes
- An electric car salary sacrifice scheme
- Social purpose led paid time off for volunteering, voting, giving blood and every team member has one ‘allyship’ day per year, where they are encouraged to take a day to demonstrate allyship by supporting the interests of marginalised groups
At Cirkle, we embrace diversity and inclusion and believe it enriches our performance, services and culture. As our industry and team continue to evolve to reflect the growing diversity of our communities, our efforts to understand, value, and incorporate differences become increasingly important.
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