Harnham
Influencer Marketing Manager
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Influencer Marketing Manager
Farnham, Surrey. Salary up to £60,000 plus benefits.
This is an opportunity to join a high-growth direct-to-consumer brand where influencer marketing is a core driver of customer acquisition. The role sits within a performance-focused growth team and offers real ownership over budget, partnerships and measurable commercial impact. If you enjoy combining creativity with data and want to scale influencer activity as a revenue channel, this role offers strong progression and visibility.
The Company
They are a fast-scaling consumer brand operating in the health and wellness space, with a strong subscription-led business model and a loyal customer base. The business is data-driven, with a clear focus on customer lifetime value, retention and repeat purchase. Marketing is central to growth, and influencer activity has become one of their most effective acquisition channels. The team is collaborative, agile and focused on experimentation and measurable outcomes.
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The Role
- Own influencer partnerships end to end, focusing on performance and revenue generation rather than brand awareness alone
- Identify and build relationships with relevant creators across key platforms
- Forecast expected customer acquisition and revenue from partnerships
- Negotiate commercial terms directly with creators and agencies
- Manage and optimise a dedicated monthly budget based on performance targets
- Deliver campaigns from outreach through to reporting and analysis
- Work closely with paid media and affiliate teams to maximise channel overlap
- Analyse campaign performance using CPA, CAC and LTV metrics
- Use data insights to refine creator selection and investment strategy
- Support expansion into new platforms and formats including emerging channels
Your Skills and Experience
- Strong commercial experience in influencer marketing as a measurable acquisition channel
- Background in a performance-led consumer or direct-to-consumer environment
- Proven ability to manage budgets and deliver against revenue or acquisition targets
- Confidence negotiating rates and commercial partnerships with creators
- Strong analytical skills with experience using Excel to track and optimise performance
- Hands-on approach to outreach, campaign management and reporting
- Ability to manage multiple partnerships while maintaining attention to detail
- Experience working cross-functionally with paid media, affiliate or agency partners
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What They Offer
- Salary up to £60,000 with scope for growth
- Flexible hybrid working with a mix of office and remote days
- Opportunity to shape and scale a high-performing acquisition channel
- Clear progression within a growing marketing team
- Collaborative and fast-paced environment with strong leadership support
How to Apply
If you are interested in this Influencer Marketing Manager role, please apply with your CV to be considered.
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