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Empowering Africa’s tomorrow, together…one story at a time.
With over 100 years of rich history and strongly positioned as a local bank with regional and international expertise, a career with our family offers the opportunity to be part of this exciting growth journey, to reset our future and shape our destiny as a proudly African group.
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Job Summary
To achieve agreed targets in line with the business objectives through proactive selling of all the bank’s product and provision of excellent customer service.
Job Description
Key Accountabilities
Accountability: SALES TO RETAIL CUSTOMERS
TIME SPLIT 60%
- Deliver exceptional sales performance by identifying and meeting customer needs through selling Asset Based Finance & cross-selling other Absa Bank products and services.
- Provide direct “hands on” sales support (quality lead generation and effective follow-up) to generate and convert quality Asset Based Finance leads into sales.
- Participate in Asset Based Finance product campaigns by ensuring that the parameters are well explained to customers.
- Agree, meet and exceed targets for specific sales campaigns.
- Maintain own sales performance statistics for management information usage.
- Own and manage ABF products & channel sales targets to contribute towards the direct sales objectives and targets.
- Refer to the ABF BDM when uncertain about the product delivery or application process.
- Respond directly to the customer.
- Complete account opening documentation together with customers and submit to Line Manager for review before submitting to operations for processing.
- When selling ABF to both Retail and Business Banking customers, complete the financial analysis and statement review on customer accounts.
- Where customers do not meet the minimum criteria, advise the customer verbally or in writing as the customer requires.
- Report such denials to the Line Manager on a daily basis.
- Call customers when their accounts have been opened and provide the customer with contact information for the branch at which their account is held.
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Accountability: CUSTOMER SERVICE
TIME SPLIT 15%
- Own customer queries and complaints around Asset Based Finance and resolve in a timely manner.
- Escalate any unresolved queries, or queries not resolved in a short period of time to the Line Manager.
- Build relationships with internal service providers (ABF Operations team, Sanctioners and DSC) to ensure a quick turnaround time of escalated queries and complaints.
- Advise customers as soon as new loans are approved and encourage draw-downs on the new loans.
Accountability: OPERATIONAL RIGOUR, COMPLIANCE AND CONTROLS
TIME SPLIT 15%
- Ensure that all activities and duties are carried out in full compliance with regulatory requirements, Enterprise-Wide Risk Management Framework and internal Absa Policies and Policy Standards.
- Understand and manage risks and risk events (incidents) relevant to the role.
- Ensure accuracy of each new account application, ABF loan document and all other customer documents.
- Lead Generators (LGs) are held personally accountable for accuracy and quality of these and supporting documents that they complete and submit.
- Achieve operational rigour excellence in all aspects of procedures and processes personally undertaken to ensure green audit.
- Follow the Retail end to end account opening ensuring new accounts are authorized and KYC compliant.
- Escalate any items that exceed the agreed service level timelines or where there are unresolved KYC requirements, to the Line Manager.
- Comply with general Absa operational risk & rigour requirements e.g. Health & Safety standards and security of premises, KYC and anti-money laundering regulations.
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Accountability: CONTRIBUTE TO THE DEVELOPMENT OF THE TEAM/PERSONAL DEVELOPMENT
TIME SPLIT 10%
- Share knowledge and experience with other Lead Generators in the team.
- Provide cover for other Lead Generators in case of excessive workload or absence.
- Deputize for the Line Manager whenever required.
- Agree annual performance objectives with the Sales Manager, including specific sales targets.
- Pursue continued improvement in personal development by participating in development programs and training.
Education
Further Education and Training Certificate (FETC): Business, Commerce and Management Studies (Required)
At Absa, our story is not a single narrative. It’s thousands of individual journeys unfolding across Africa and beyond. From colleagues serving customers in local communities to teams shaping financial solutions across borders, Absa is built on people who bring their lived experiences, ambitions and perspectives into the workplace every day. Whether you’re starting your career, a seasoned leader or somewhere in between, your contribution is seen, valued and connected to something bigger.
Our presence across Africa – which spans personal and business banking, corporate and investment banking, wealth and investment management, and insurance – exists because of the people who show up in their roles with purpose. Across Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania, Uganda and Zambia, our colleagues are shaping what Absa becomes in each market. Beyond the continent, teams in global offices and a technology hub support and extend the stories that prove that African talent can lead, influence and innovate on the global stage.
At Absa, your story matters because progress is driven by human experience, not hierarchy. When people are enabled to bring their whole selves to work, they don’t just build careers. They help shape the future of Africa’s financial services landscape.
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