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Manager, Planning
T&P- M26037 - Account Manager – Govia, Thameslink Railway and Fage Yoghurt
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships—all united by our pioneering agentic marketing platform, WPP Open—we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP’s AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Role Summary and Impact
T&P, part of WPP, is one of the world's leading full-service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it merges content and distribution into a single, holistic end-to-end marketing solution. Backed by WPP and WPP Media, the agile Partner-led approach spans four continents with 45 offices and over $1.2 billion in global billings.
As pioneers in AI-driven creativity, T&P harnesses AI across all outputs—such as the industry’s first AI-generated TV ad for Lexus (2018)—empowering its 1,900+ employees to leverage WPP’s proprietary AI platform, Creative Studio.
Key Responsibilities
You will demonstrate expertise in:
- Audience targeting: Build and target audiences across addressable and non-addressable media, ensuring the definition and feasibility of reaching scale.
- Strategy design: Help craft media and communications strategies to engage specific audiences, including channel planning for execution.
- Ecosystem planning: Collaborate closely with channel specialists to design and plan the connections ecosystem for campaigns.
- Campaign management: Act as the primary liaison between clients and channel specialists, managing relationships with client decision-makers (Marketing Manager level) and internal teams (creative, strategy, AI, analytics).
- Team oversight: Mentor and develop Account Executives, ensuring their growth and performance.
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Skills & Experience Required
At WPP Media, we champion core values that define our culture:
- Be Extraordinary – Lead collaboratively to drive transformational creativity.
- Create an Open Environment – Foster trust and prioritize client and team experiences.
- Lead Optimistically – Champion growth, development, and enterprise mobilization.
Essential for this role:
- A broad understanding of all media channels (paid, owned, earned) and their role in communications strategies.
- Proficiency with audience planning tools such as YouGov.
- Interest in data (sources like Google Trends, Meta, or Google Analytics) and its application in media planning.
- Ability to derive clear, actionable media insights from diverse data systems.
- Collaborative mindset, with an appreciation for how media informs creative planning (and vice versa).
- Experience managing brand and performance campaigns.
- Track record of managing client relationships with conviction.
- Strong presentation skills, delivering compelling, passionate pitching.
- Commitment to fostering a collaborative, inclusive culture—working effectively with teammates, specialists, and upstream leadership.
- Eagerness to develop as a people manager, supporting and empowering junior team members.
- Keen attention to detail, accuracy, and meeting deadlines.
- Passion for media campaigns and what defines their success.
- Proactive development mindset, particularly in AI—a willingness to explore ways the latest technology can enhance daily work.
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Life at WPP Media & Benefits
Our mission to shape the next era of media is driven by Be Extraordinary. It’s a culture of investment—we empower employees to innovate and unlock transformational creativity.
Lead Optimistically—we champion learning, growth, and development, enabling teams to connect globally, explore cutting-edge trends in marketing and advertising, and excel professionally.
We foster a trustful, inclusive open worplace, where belonging and opportunity flourish through employee-led resource groups, in-person celebrations, and thought leadership Lunches.
Our benefits include:
- Competitive medical, dental, and optical plans.
- Group retirement schemes.
- Generous paid time off and mental wellness programs.
- Preferential discounts for company partners.
Equal Opportunity
WPP Media is an equal opportunity employer. We celebrate diverse perspectives and welcome applications from all qualified individuals, provide accommodations, and offer flexibility at every intersection of experience and identity.
Hybrid Policy
Combining in-person and remote work for four office days per week, we value collaboration, creativity, and connection, balancing agility with deep-impact work environments.
Explore our Privacy Policy for how we handle the data we collect.
Note: Only interviewed shortlisted candidates will be contacted.
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