Little Journey
Marketing and Operations Manager
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Marketing Campaigns & Operations Manager
We're looking for a proactive and organised Marketing Campaigns & Operations Manager to join our Commercial Team as we reach our next stage of growth with our Trial Flow platform. This role will support marketing activity across campaigns, social media, events, and marketing automations.
About the Role
Reporting to the Senior Marketing Manager, you'll help bring our marketing strategy to life by delivering campaigns, programmes, and audience engagement activities that support commercial growth.
You’ll coordinate and execute marketing activity across multiple channels and audiences, including campaign delivery, marketing operations, social media, conferences, events, and performance reporting. Collaborating closely with Sales, Product, and Research, you’ll ensure marketing activities are effective, consistent, and drive measurable impact.
This is a hands-on and visible role focused on turning plans into action. Whilst marketing strategy, messaging, and direction are led by the Senior Marketing Manager, you’ll play a key role in:
- Delivering activity to optimise performance
- Supporting prospects through the buyer journey
Ideal for someone who enjoys balancing creativity with organisation, managing multiple priorities, and delivering high-quality work.
Responsibilities
Campaign Delivery
- Coordinate and deliver multi-channel marketing campaigns across:
- Organic social
- Paid social (including LinkedIn)
- Webinars
- Events
- Digital channels
- Manage day-to-day marketing operations in HubSpot and other platforms
- Create and manage:
- Workflows
- Forms
- Landing pages
- Audience segmentation
- Campaign assets (HubSpot, LinkedIn)
- Oversee campaign timelines, workflows, and stakeholder communications
- Support account-based marketing for priority accounts
- Monitor campaign performance and propose optimisations
- Build and maintain email nurture programmes and automation workflows
- Maintain marketing databases while supporting lead management processes
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Social Media & Audience Engagement
- Own and execute the marketing social media calendar and publishing plan
- Distribute content across LinkedIn and relevant channels
- Track engagement, performance, and audience growth
- Support employee advocacy and wider audience engagement
Events & Webinar Management
- Organise Little Journey and Trial Flow participation at conferences/exhibitions
- Manage:
- Event logistics
- Registrations
- Communications
- Attendee follow-ups
- Promote and track **event success pre-, during, and post-**conference
- Assist in delivering webinars/virtual events
- Analyze and report event KPIs
Performance & Reporting
- Prepare marketing campaign/channel performance reports
- Maintain dashboards and tracking
- Identify opportunities for continuous optimisation
Requirements
Required
- Proven B2B marketing experience with campaign/programme delivery and measurable impact
- Experience using HubSpot or comparable CRM/marketing automation platforms
- Email campaign, nurture, and marketing automation workflows expertise
- Familiarity with B2B paid social advertising platforms (e.g., LinkedIn Campaign Manager)
- Ability to coordinate multi-channel marketing activities
- Strong project management and organisational skills
- Excellent written communication and detail orientation
- Capacity to manage multiple priorities and stakeholders
- Comfortable working with marketing data, reporting, and performance analysis
Desirable
- Healthcare, health tech, clinical research, or life sciences experience
- Experience with webinars, conferences, or industry events
- Account-based marketing support
- CMS/platform expertise (e.g., website management)
- Knowledge of lead management and sales-marketing processes
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Behaviours & Values
- Proactive, autonomous, and accountable with high initiative
- Analytical and adaptable, with curiosity-driven thinking
- Highly organised and open to flexibility
- Collaborative, communicative, and customer-centred
- Result-driven, prioritising outcomes over process
Benefits
- Salary range: £38,000–43,000
- 28 days annual leave (plus public holidays)
- £500 annual training budget
- £200 homeworking stipend
- Flexible working with core hours
- Enhanced leave policies (family & parental)
- Up to 6% pension match (salary sacrifice)
About Little Journey
Little Journey was founded by Dr Chris Evans, a paediatric anaesthetist and researcher, after observing the impact of procedural anxiety and inconsistent communication on patient experience. In collaboration with Sophie Copley (a human-centred design expert), the platform was developed to improve patient engagement and compliance in paediatric care. It was adopted across the NHS for pre-surgical support before expanding into clinical trials and life sciences.
Today, Little Journey is a global HealthTech solution supporting trial participants and families, reducing burdens in research participation. Our mission is to transform personalised paediatric care—one family at a time.
We prioritise authenticity, trust, accountability, continuous improvement, and a proactive commitment to helping others thrive.
Diversity & Inclusion
We welcome applicants from all backgrounds and strive to eliminate bias in recruitment. We do not discriminate on:
- Ethnicity
- Religion
- Sexual orientation
- Gender identity
- Military, parental, or disability status
If adjustments are needed to accommodate disabilities, email hr@littlejourney.health.
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