Marketing and Social Media Apprentice

What You'll Learn

Course contents:

• Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines.
• Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
• Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
• Use research/survey software to gather audience insight and/or evaluation to support the project.
• Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
• Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
• Proofread marketing copy ensuring it is accurate, persuasive, and is on brand.
• Use software to design and create marketing assets to meet the technical specification.
• Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
• Organise offline and digital assets ensuring they are coordinated and legally compliant.
• Use a content management system to publish text, images, and video/animated content.
• Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
• Use technology and software packages to support day-to-day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations, and project management.
• Identify and use data and technologies to achieve marketing objectives.
• Monitor and amend campaigns to meet budget requirements including time and monetary costs.
• Review campaigns regularly to ensure effectiveness, to optimise the results.
• Measure and evaluate campaign delivery to identify areas for improvement.
• Use data analysis tools to record, interpret, and analyse customer or campaign data.

Training Schedule

The Level 3 Apprenticeship in Multi-Channel Marketing includes:

• Level 3 Diploma in Multi-Channel Marketing.
• Level 2 Functional Skill in Maths (if applicable).
• Level 2 Functional Skill in English (if applicable).

You will attend a half-day training session with HBTC, where you will develop your digital marketing knowledge and skills, and work towards any required Functional Skills qualifications (where needed). Additional off-the-job training and an End Point Assessment will also form part of the Apprenticeship.

Essential Qualifications

• GCSE in:
  • English (grade 4).
  • Maths (grade 4).

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

About This Employer

Ultrasonics Flightcases is a well-established, family-run business specialising in the design and manufacture of high-quality, bespoke flightcases for the entertainment industry. With a reputation for exceptional craftsmanship and attention to detail, the company works with a wide range of high-profile clients, creating durable and reliable solutions to protect valuable equipment.

Your earnings can increase over time with an apprenticeship. Find out about potential future pay opens in new tab.

This Apprenticeship offers an excellent opportunity to develop valuable skills, knowledge, and workplace experience. Upon successful completion, there may be opportunities for permanent employment, career progression within the company, or progression onto higher-level qualifications or further education.

Ask a Question

The contact for this apprenticeship is:

• HULL BUSINESS TRAINING CENTRE LIMITED.
• Mya Buckingham.
• mya@hbtc.co.uk.

The reference code for this apprenticeship is VAC2000041783.