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Marketing Apprentice
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Marketing Apprentice
This is an exciting opportunity for someone looking to begin a career in marketing. As a Marketing Apprentice, you will work alongside experienced marketing professionals, gaining practical experience across a wide range of marketing activities while studying towards the Multi-Channel Marketer Level 3 Apprenticeship.
Responsibilities
- Support the planning and delivery of marketing campaigns across multiple channels.
- Create and update content for websites, social media platforms, email campaigns and marketing materials.
- Assist with social media scheduling, monitoring and reporting.
- Support content creation including articles, case studies, photography, video and promotional materials.
- Conduct market and competitor research to identify trends and opportunities.
- Assist with the organisation and promotion of exhibitions, events and company initiatives.
- Help maintain brand consistency across all marketing communications.
- Monitor campaign performance and assist with reporting on key marketing metrics.
- Support website updates and digital marketing activities, including SEO and content optimisation.
- Work collaboratively with colleagues across the Barrett Steel Group and external suppliers to deliver marketing projects.
Requirements
- GCSE in: English (grade 5), Maths (grade 5).
- Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
- Genuine interest in marketing, communications and digital media.
- Enthusiastic, motivated and eager to learn.
- Excellent written and verbal communication skills.
- Demonstrates creativity and strong attention to detail.
- Organised and able to manage multiple tasks effectively.
- Good IT skills, including Microsoft Office applications.
- Understands the importance of social media, digital channels and Ai in modern marketing.
- Works well as part of a team and enjoys building relationships with others.
- Demonstrates initiative, professionalism and a positive attitude.
- Has a UK Driving Licence.
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Benefits
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- Discounts on retail and leisure
- Access to health and wellbeing services
- Pension
- Life Assurance
- Annual Cycle to Work Scheme
Your earnings can increase over time with an apprenticeship. Marketing Assistant.
About Barrett Steel
Barrett Steel are the UK’s largest steel stockholder with over 160 years of heritage. Family owned, the group is made up of 29 sites and holds over 120,000 tonnes of steel stock. Barrett Steel is committed to providing innovative and exceptional service by continuously investing in our people and the latest processing machinery and materials handling equipment to keep us at the forefront of innovation and customer satisfaction.
Application Process
The training will consist of remote learning with full on the job training. You will study towards the Multi-Channel Marketer Level 3 Apprenticeship, learning to:
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines.
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
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