Ethos BeathChapman
(Marketing) Category Manager (Premium Consumer Goods, High Growth)
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Our client is a design-led luxury gifting and lifestyle brand celebrated for its imaginative collectables and beautifully crafted accessories. With a strong international footprint and an ever-growing presence in premium retail, the brand blends creativity, quality, and emotional connection to bring joy to consumers of all ages.
As the business expands its product universe, they are looking for a Category Manager to play a pivotal role in shaping the future of two of its most iconic categories
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The Category Manager will lead the long-term vision, strategy, and global performance of the categories. Sitting within the global marketing organisation, you will own the category strategy, portfolio decisions, and commercial roadmap, ensuring products resonate deeply with consumers, delight retail partners, and strengthen the brand’s position within the luxury gifting spa
ce. Acting as the strategic link between Design, Product Development, Sales, and Marketing, you will shape the NPD pipeline, oversee lifecycle management, and identify meaningful opportunities for innovation, differentiation, and gro
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wth. Key Responsibil itiesLead the product portfolio and lifecycle, driving strategic planning and global market positio ning.Develop and implement pricing and positioning strategies that protect brand equity while maximising commercial perform ance.Own the gate-stage process for category-led projects from ideation to production appr oval.Conduct ongoing market and competitor analysis to identify trends, risks, and opportunities for category expan sion.Drive strategic development and long-term category vision, ensuring alignment with global brand and commercial g oals.Use consumer insights, feedback, and data to optimise product strategies and respond to changing market n eeds.Ensure all category decisions reinforce brand identity and support global consist
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ency. Skills, Experience & Beha viours5+ years of category management experience within premium consumer goods.Proven experience working with high-end retail environ ments.Strong strategic mindset with the ability to balance long-term growth planning with operational del ivery.Expertise in pricing, positioning, and competitive landscape ana lysis.Experience conducting market research and transforming insights into clear strategic ac tions.Strong cross-functional collaboration skills, working with global teams across Sales, Design, Operations, and Mark eting.Results-oriented with experience managing performance metrics such as revenue growth, profitability, and market share.Customer-centric, able to translate market and consumer needs into commercially successful product solu tions.Experience working across diverse global markets and adapting to regional differ
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