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Marketing Excellence Manager
# Manager, Marketing Excellence – Innovation & Learning
DuPont empowers the world through essential innovations. Join us where engineering meets ethics, and solve challenges that matter—from clean water to technology materials and global workplace safety.
About the Role
Our **Manager, Marketing Excellence acts as the critical bridge between:
- The corporate capabilities steering team
- IT project teams
- External consultants
- Global end users
This hybrid leadership role ensures seamless execution of:
- Process and workflow redesign
- Digital tool implementation
- Global training programs
- Change enablement
Responsible for critical components of marketing maturity building—including capability academy design, learner tracking, internal communications, and digital enablement. Position serves as a strategic gateway into B2B marketing leadership through hands-on programme delivery.
Primary Goal: Accelerate cross-functional adoption of new capabilities via structured capability building initiatives.
Required Location & Flexibility
Preferred: Commute proximity to any DuPont global site
Hybrid Model:
- 4 days on-site (per Haarlem, Belgium office/EMEA HQ or closest site)
- OR distributed hub with:
- Minimum 4-hour ET overlap availability
- Covering global regions:
- North America (including the US)
- Latam offices
- Western EMEA offices
- India Operations
Key Responsibilities
1. Training Academy Strategy & Delivery
- Co-design end-to-end marketing capability development curricula:
- From foundational role awareness → advanced practitioner levels
- Author scalable training content including:
- AI-video solutions (Synthesia)
- Role-specific playbooks, cheat-sheets, and reference materials* (e.g. brand toolkit, price playbooks, segmentation frameworks)
- Technically oversee the trainsition academy ecosystem:
- Administrative back-end (LMS/iLearn/SharePoint administration)
- Tracking & compliance workflows
- Certification pipelines
2. Global Capability Rollouts
- Lead cross-site cohort planning:
- Enrollment execution
- Session rollout coordination
- Completion analytics aggregation
- Monitor and monitor adoption metrics to proactively address gaps
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3. Enablement Platform Governance
- Maintain and evolve technical platforms supporting capability programs:
- SharePoint-as-portal for asset repositories
- Teams/Ph arma hybrid access model
- Learning portal/iLearn ecosystem governance
4. AI-Driven Transformation Leadership
Collaborate with data/IT teams to define specifications for AI-first marketing applications:
- Roadmap development for ML/AI process automation pilots
- Project storyboards and readiness assistance through UAT cycles (test planning, flaw tracking)
- Integrate AI models into both production/deployment pipelines and external trainer’s toolkit*
5. Change Management & Engagement
- Produce internal communications:
- Transforms explainers
- Change coaching assets
- Newsletter series and training hooks* (segments to improve fluency across regions)
Qualifications & Experience
Essential
- BS/MS in Marketing, Business Analytics, Engineering, or related (preferred degree field codes: TECH, COMM, or GEN BUIS)
- 5-7 years in commercial roles requiring cross-process/stakeholder alignment
- Commercial background in:
- Marketing operations or B2B technology‐focused sectors (TSV, industrial chemicals, agri/ nutri/ workforce/ materials); standards preferred over commercial teams that true up cold-spot/high-touch
- Hands-on experience in execution rather than mere process ownership including:
- Programme coordination
- Learning technology rollouts
- Project portfolio reflecting ability to:
- Map business needs into technical outputs/blueprints
- Stabilise delivery across enterprise stakeholders* (for ex., DITA or archeologicaltagging theory to a non-technical audience, 33 apdex thresholds in a business context)
- Proficient in Microsoft suite + AI augmented workflows
- PowerPoint, Excel, Teams, SharePoint
- Agiliteens —insatiable curiosity around:
- Latest commercial tools (e.g., nps, predict conversions)
- Rapid-experimentation techniques
- Enterprise process modelling
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Highly Preferred Skills
- Domain clarity on marketing maturity models and their map into routine territory
- Production work creating client-friendly self-directed modules or tools
- Curatorial insight into tools like:
- Synthesia or Pictory (asset asset-rents)
- LinkedIn Learning or Cornerstone experiences
- Proven leadership in jurisdictional support episodes over:
- 50+ person training apps
- Regional process harmonisation ideathons
- School fluency in community whichredux/ipml/cmps patterns
Key KPIs
- Robust pricing calculus and plethoric-classed training development portfolio ready to define technical outputs from high-level needs
- Publishing certifiable/noteclassified content in baseline non-commercial fragments
- Capability-centric competitive playbook hashtags that negotiate stakeholder+user complexity
- Annual governance report capturing adoption performance (benefits per relevant asset thread)
DuPont Value Proposition
Joining #DuPont social impact initiative provides:
- Comprehensive motivational/benefit rewards policy for a multi-cultural team
- Resources for employee well-being and education as per Scarborough resolution
- Career trajectory toward strategic marketing legacy roles for those who contribute to scale
DuPont as an Employer
DuPont invests in workforce diversity, health, and innovation. We are steadfastly ALLIES in WFH, DEI, mental health stewardship, and career improvement opportunities—ensuring equitable access to enterprise mentorship.
Note: Selection teams recognize your adaptability role participants have. Your work will get visibility not only to CSO/Herrschend Office shapely relationships but also to our uniquely diverse EA LMS and bundled LXD... new areas will remain cross-competence-friendly.
![Notice:DuPont adheres to STEM-complaint Fridays, IDR replacement, and colloquial groups for innovative content incubators.]
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