CyberOne
Marketing Executive
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Marketing Executive
Location: London (Hybrid) 1 day in the office in London per week
Employment Type: Full-time
About The Role
Own the planning, delivery, and optimisation of CyberOne's events programme and social presence - from initial concept through to post-event reporting, you will ensure every event lands on brief, on time, and against clear registration and attendance targets. Alongside this, you will manage the social calendar and support the production of video content that extends the reach and impact of CyberOne's thought leadership.
What You’ll Do
Events: Planning & Ideation
- Own the annual and rolling events calendar across all event types: Quarterly Partner Recruitment and Engagement events, Direct Customer and Prospect events, industry roundtables, Women in Technology dinners, monthly webinars, and key industry conferences.
- Define the purpose, audience, narrative, and success criteria for each event in collaboration with the Head of Marketing, Sales Director, and relevant subject matter experts.
- Brief and align internal stakeholders early, ensuring agendas, speakers, and content are mapped to current CyberOne priorities and campaign narratives.
- Manage venue research, supplier briefing, and booking across all physical events.
Events: Promotion & Registration
- Build and execute multi-channel promotional campaigns for each event using HubSpot Marketing Hub: email invitations, reminder sequences, landing pages, and registration forms.
- Publish event pages and registration flows on cyberone.security using HubSpot Content Hub.
- Work with the commercial team to set, track, and hit registration and attendance targets, flagging risks early and adjusting promotion tactics accordingly.
- Coordinate social promotion across LinkedIn, Microsoft, and other relevant channels in advance of and during each event.
Events: Content & Speaker Management
- Work with speakers and subject matter experts to develop agendas and presentation content aligned to agreed CyberOne narratives.
- Brief external speakers and partners on format, audience, and key messages.
- Ensure all event content reflects CyberOne's positioning as a Microsoft Security Elite Partner and avoids generic vendor framing.
- Capture and repurpose event content post-delivery: key takeaways, clips, follow-up assets, and attendee nurture content.
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Events: Delivery & Follow-Up
- Manage all logistics for physical events: venue liaison, AV, catering, run-of-show, and on-the-day coordination.
- Support webinar delivery: platform setup (e.g., Teams, Zoom, or HubSpot), registration management, technical rehearsal, and post-event recording distribution.
- Ensure post-event follow-up is coordinated with Sales: attendee lists in HubSpot, segmented by intent and next step, handed over promptly.
- Report on event performance against targets: registrations, attendance rate, engagement, satisfaction, and pipeline influenced.
Social Media Management
- CyberOne LinkedIn presence: Working with the wider Marketing team to develop the content calendar, scheduling, publishing, and community engagement.
- Work with the Head of Marketing, Content Marketing, Digital Marketing, and thought leaders to develop a consistent flow of social content: campaign-aligned posts, event promotion, industry commentary, and company news.
- Monitor channel performance and engagement, reporting insights and recommendations monthly.
- Coordinate social activity with the wider marketing programme, ensuring events, campaigns, and content launches are amplified consistently.
Video Content Production
- Manage the capture and production of thought leadership video content with our Content Marketing Specialist and CyberOne's subject matter experts.
- Coordinate virtual recording sessions using Riverside and support in-person quick-capture shoots.
- Edit and produce video assets to a professional standard using Canva and appropriate editing tools, optimised for LinkedIn and web.
- Build a library of reusable clips, highlights, and short-form assets from longer recordings.
Supporting the Wider Marketing Programme
- Contribute to wider marketing initiatives as the team's programme evolves: new go-to-market launches, partner campaigns, award entries, and ad hoc projects.
- Identify and flag opportunities to improve how CyberOne shows up in market, whether through a new event format, a channel we are underusing, or a piece of content that should exist but does not.
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Employees are expected to demonstrate a security-first mindset and ensure that information security considerations are incorporated into their day-to-day activities, decision-making, and interactions with customers, suppliers, and colleagues.
What We’re Looking For
Essential
- 2 to 4 years' experience in a B2B events/webinars, marketing, or communications role, with a demonstrable track record of owning events end to end.
- Hands-on HubSpot experience: email campaigns, landing pages, forms, and reporting.
- Strong project management skills: comfortable running multiple events simultaneously, managing suppliers, timelines, and budgets.
- Excellent written communication: able to write event copy, speaker briefs, email sequences, and social content that reflects the CyberOne brand, whilst ensuring clear internal communications.
- Social media management experience, with a specific focus on LinkedIn in a B2B context.
- Video production skills: comfortable coordinating recordings, editing footage, and producing polished assets using tools such as Canva and Riverside.
Highly Desirable
- Experience in B2B technology, IT services, or cybersecurity environments.
- HubSpot Academy certifications (Marketing Hub, Email Marketing, or Content Hub).
- Experience running webinars using platforms such as Microsoft Teams.
- Familiarity with LinkedIn Campaign Manager for paid event promotion.
- Experience working with partner or channel audiences.
Why CyberOne
CyberOne is an elite cyber defence team — CREST SOC certified, NCSC-assured incident responders, and Microsoft-first across everything we do. We protect mid-market and enterprise customers who see cyber resilience as mission-critical.
You’ll be joining a company that:
- Treats customer defence like a real-world responsibility, not a checkbox.
- Moves fast, communicates clearly, and takes ownership.
- Invests in people who want to grow their capabilities.
What’s In It for You:
- Flexible working hours & remote-first culture
- Birthday off, long-service awards
- Bi-annual performance awards and team off-sites
- Structured training, technical exposure, and career pathing
Let’s redefine what it means to be secure. Together.
#CyberDefenders
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