Dawsons Auctioneers
Marketing Executive
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Marketing Executive
Location: Maidenhead, Berkshire
Department: Marketing
Reports to: Head of Marketing
Hours: Full Time
About Dawsons
Dawsons is a leading UK and international auction specialist, selling the finest jewellery, watches, art, antiques, and luxury goods. Through expert knowledge, innovative marketing, and exceptional customer service, we connect remarkable objects with buyers across the UK and around the world.
We are experiencing exceptional demand and have an ambitious growth plan to expand our physical locations. To support this growth, we are seeking a creative, organised, and enthusiastic Marketing Executive to join our in-house marketing team—someone who can make a real difference.
Every auction tells a story. From exceptional jewellery and rare watches to fine art, antiques, and fascinating private collections, our marketing team is responsible for bringing these stories to life and connecting them with collectors around the world. No two weeks are the same, making this a unique opportunity for someone who enjoys variety, creativity, and working with exceptional objects.
This is an exciting opportunity for someone with a passion for design, digital marketing, and communications who is looking to develop their career in a varied, fast-paced, and entrepreneurial environment.
The Role
Working alongside the Head of Marketing and Videographer, the Marketing Executive will play an important role in planning, coordinating, and delivering marketing campaigns across a range of digital and traditional channels.
The successful candidate will produce creative marketing assets, manage the publishing of content across social media and YouTube, coordinate campaign schedules, and work closely with colleagues across the business to ensure campaigns are delivered to the highest standard.
This is a broad marketing role offering exposure to graphic design, social media, PR, direct marketing, SEO, and emerging AI technologies.
Key Responsibilities
Graphic Design
- Design artwork for print advertising, brochures, promotional literature, and exhibition materials.
- Produce graphics for social media, email marketing, website content, and digital campaigns.
- Design engaging YouTube thumbnails and other digital marketing assets.
- Prepare artwork for both print and digital publication.
- Ensure all creative work reflects the Dawsons brand and maintains a consistently high standard.
Social Media & Digital Publishing
- Manage the publishing schedule across Dawsons' social media channels and YouTube.
- Upload and schedule content across multiple platforms.
- Write engaging captions, titles, descriptions, and supporting marketing copy.
- Optimise content using platform best practice.
- Monitor engagement and identify opportunities to improve performance.
- Keep up to date with social media trends, platform developments, and emerging best practice.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Campaign Coordination
- Work closely with the Head of Marketing and Videographer to maintain the marketing and content schedule.
- Coordinate filming with auction specialists and internal departments.
- Liaise with the Photography Department to source imagery required for marketing campaigns.
- Ensure photography, video, and other marketing assets are available ahead of campaign deadlines.
- Assist in planning future marketing campaigns and promotional activity.
Marketing Support
- Support the Head of Marketing with the delivery of integrated marketing campaigns.
- Assist with PR activity, including drafting press releases and liaising with media where appropriate.
- Support direct marketing and email marketing campaigns.
- Assist with website updates and online content.
- Maintain marketing asset libraries and campaign documentation.
- Liaise with external suppliers, publications, and media partners where appropriate.
Digital Marketing
- Identify and target potential buyers and bidders for highlight lots and monthly specialist sales through targeted direct marketing activity.
- Support the planning and delivery of direct marketing campaigns to maximise bidder engagement and auction performance.
- Support SEO initiatives through content optimisation and website improvements.
- Assist with marketing reporting and campaign analysis.
- Use AI tools where appropriate to improve marketing efficiency, creativity, and campaign delivery.
- Keep up to date with developments in digital marketing and contribute ideas for continual improvement.
Person Specification
Essential
- Previous experience in a commercial marketing role, ideally within retail, ecommerce, luxury brands, or another customer-focused business.
- Excellent graphic design skills with a strong eye for layout, typography, and visual communication.
- Proficiency in Adobe Creative Suite, particularly Photoshop, InDesign, and Illustrator.
- Experience managing business social media accounts.
- Excellent written English and copywriting skills.
- Strong organisational and project management skills.
- Excellent attention to detail.
- Ability to manage multiple projects and deadlines.
- Confident communication and interpersonal skills.
- A proactive, collaborative, and positive approach.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Desirable
- Experience producing artwork for both print and digital marketing.
- Knowledge of YouTube publishing and optimisation.
- Experience with email marketing platforms.
- PR or media relations experience.
- An understanding of SEO principles.
- Experience using HubSpot or another CRM platform.
- Experience using Google Analytics or similar reporting tools.
- Experience using AI tools such as ChatGPT to improve marketing productivity.
- An interest in art, jewellery, antiques, watches, or luxury brands.
Personal Attributes
The successful candidate will be:
- Creative with a strong visual eye.
- Highly organised and able to manage competing priorities.
- Enthusiastic, proactive, and self-motivated.
- Curious and keen to learn new skills.
- Commercially aware.
- Adaptable and comfortable working across a broad range of marketing projects.
- A collaborative team player with excellent interpersonal skills.
- Passionate about producing high-quality work.
Working Relationships
The Marketing Executive will work closely with:
- Head of Marketing
- Videographer
- Photography Department
- Auction Specialists and Valuers
- Client Services Team
- External suppliers, publications, and media partners
Salary & Benefits
- £32,000–£38,000 depending on experience.
- 20 days annual leave plus bank holidays.
- NEST workplace pension scheme.
- Ongoing professional development and training opportunities.
- The opportunity to work in a creative, collaborative environment where no two days are the same.
Why Join Dawsons?
At Dawsons, marketing is central to everything we do. From launching major collections and promoting exceptional jewellery, fine art, and luxury watches, to delivering engaging social media campaigns, targeted direct marketing, and national press advertising, you'll help tell the stories behind remarkable objects and connect them with audiences around the world.
Working as part of a small and ambitious marketing team, you'll gain experience across a broad range of marketing disciplines while making a genuine contribution to the continued growth of one of the UK's leading—and arguably most ambitious—auction businesses.
How to Apply
Please submit your CV together with a portfolio showcasing examples of your graphic design work to russ@dawsonsauctions.co.uk.
We'd particularly like to see examples of print design, digital graphics, social media creative, or integrated marketing campaigns you have worked on.
Applications submitted without a portfolio may not be considered.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills