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Marketing Executive
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Marketing Executive
Marketing Executive – Global Financial Services Provider
A global financial services provider is seeking a Marketing Executive to support the organisation with the creation and implementation of multi-channel on- and off-line B2B marketing across multiple areas.
Responsibilities
- Work with business unit heads on marketing strategy, ensuring alignment with business objectives and target audience preferences.
- Execute various channels such as digital platforms, events, email, print, and potentially social media, ensuring cohesive messaging and consistent brand representation.
- Act as an advisor to senior management, presenting ROI results, recommendations, and strategic initiatives to support business growth and objectives.
- Monitor marketing metrics and KPIs to evaluate campaign effectiveness, optimise strategies, and provide actionable insights for continuous improvement.
- Identify emerging trends, customer needs, and competitive positioning, then share insights with senior management to inform marketing strategies and campaigns.
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Requirements
- Essential: Broad B2B marketing experience (preferably in a large corporate)
- Essential: Experience with multi-channel marketing
- Strong strategic planning skills.
- Experience with Dotdigital and Microsoft Dynamics would be advantageous.
- Soft skills:
- Creativity, passion, energy, and a bias towards action
- Ability to think proactively and challenge common practices
- Ability to manage multiple projects and deliver on time
- Excellent communication skills (writing and verbal)
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Compensation & Hours
- Salary: £40,000-£45,000 (dependent on experience)
- Working pattern: 3 days in the office
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