Fanalysis
Marketing Graphic Designer (Freelance / Contract)
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Marketing Graphic Designer (Freelance / Contract)
Freelance Marketing Graphic Designer –-powering fan sentiment through design
Fanalysis - Powered by Passion
Our platform connects verified supporters to rate players, managers, and matches, transforming genuine fan sentiment into actionable insights. We strengthen how media, content, and conversation unfold in football, ensuring fan voices—not just the loudest—shape the narrative.
Operating in partnership with Sky Sports, Fanalysis has launched for the 2025/26 Premier League season and is growing rapidly. Backed by Series A funding and key partnerships with major media, we are scaling our product and community fast—supported by high-profile voices within football and entertainment.
We’re driven by one ambition: to make fan sentiment the most powerful voice in football, and to empower fans in a way they’ve always deserved.
About The Role
We’re seeking a freelance marketing graphic designer to support our paid and organic marketing channels. This role is hands-on and output-focused, producing critical assets for statics, thumbnails, video edits, and app store creative. Your work will drive maximum impact through speed, consistency, and constant creativity—ensuring fresh new testable variants for every campaign.
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Key Responsibilities
Static Assets for Paid Social
- Design static social media creatives for campaigns across Meta, Google, TikTok, and other platforms.
- Ensure assets meet all required size specs, placement formats (e.g., feed, story, reel), and are export-ready.
- Build and optimise reusable design templates to boost efficiency while keeping brand alignment intact.
- Generate variants of high-performing concepts:
- Copy variations
- Layout tweaks
- Visual hook refinements
- Design testing UI shots: clean, branded app/product mockups to feature in ad creative.
Organic Social & Video
- Create engaging thumbnails for organic video posts to stop the scroll and drive clicks.
- Perform light video edits for paid content, including:
- Trimming and recapping
- Adding captions
- Resizing to required formats
- Building simple branded overlays or graphics
App Store Assets
- Design app store creative to exact specs for iOS and Android, including:
- Screenshots
- Feature videos
- Develop multiple image sets for A/B testing:
- Alternative value propositions
- Compelling visual hooks
- Visual style variations
- Edit and produce app store preview/ promo videos, creating variants for optimised testing.
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About You
- Demonstrates a strong portfolio of performance-driven creatives, ideally aligned with paid social and app marketing campaigns.
- Ideation-first mindset: Deep comprehension of existing executions, combined with the ability to develop new concepts and templates, and thrive in a high-volume, template-driven workflow without compromising quality.
- Testing-oriented: Understands experimental processes, anticipating variants in any initial design.
- Tech-savvy:
- Proficient in Figma and the Adobe Creative Suite (Photoshop, Illustrator, After Effects/ Premiere for video).
- Our fans, your passion: A football obsessive with an appreciate and deep knowledge of online/social football culture. You can talk the talk, and walk the walk!
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